Topics

PR Opportunities in Jarvis’ Vision of the News Article

June 1st, 2012 by

Newspapers may have folded or cut their frequency, print and online-only newsrooms may have shrunk, but their elemental product—the news article—has not changed that much. If media industry pundit Jeff Jarvis has his way, the tried-and-true inverte…

Execs Sing Sustainability Song, Say It’s Critical to Business

May 31st, 2012 by

The majority of senior decision makers in a May 2012 Accenture study see spending on a sustainability as an investment, rather than a cost.

Execs Sing Sustainability Song, Say It’s Critical to Business

May 31st, 2012 by

The majority of senior decision makers in a May 2012 Accenture study see spending on a sustainability as an investment, rather than a cost.

Facebook Unveils Team Roles and Post Scheduling

May 31st, 2012 by

Teams managing brand Facebook pages can now distinguish roles and schedule posts for future dates.

Facebook Unveils Team Roles and Post Scheduling

May 31st, 2012 by

Teams managing brand Facebook pages can now distinguish roles and schedule posts for future dates.

Facebook Is Not Alone: Other Tech IPOs With Rocky Outcomes

May 30th, 2012 by

Since just 2011, three other prominent tech companies have stumbled out of the gate after going public, including Groupon.

Facebook Is Not Alone: Other Tech IPOs With Rocky Outcomes

May 30th, 2012 by

Since just 2011, three other prominent tech companies have stumbled out of the gate after going public, including Groupon.

Google+ Local: A Zagat-Powered Local Business Booster

May 30th, 2012 by

Google+ Local, the latest addition to social network Google+, incorporates Zagat business ratings for brand pages across Google’s search, maps and mobile features.

Should You Put Your Customers Second?

May 29th, 2012 by

It’s a mantra so often used that we don’t think twice about it:  the customer is always right.  However, most us would agree that it’s OK to gently let go of customers/clients who are eating up time, energy and resources and at the end of the d…

Looking at the Half-Life of Social Network Links

May 29th, 2012 by

A new Bitly study shows that links posted on YouTube have the longest social media half-life.