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Twitter is steadily becoming the go-to, daily-use social media platform, according to a Pew Research study.

B2B communicators should enhance their mobile tactics to reach customers where and how they live, but they should be sure that it is just one component of a broader strategy.

Twitter is steadily becoming the go-to, daily-use social media platform, according to a Pew Research study.

A solid, grassroots community relations program can help prevent or deflect a crisis. Here are some best practices for setting up such a program.

While Google+ has been under the radar of late, fashion, luxury and car brands have kicked their Google+ engagement into high gear.

A solid, grassroots community relations program can help prevent or deflect a crisis. Here are some best practices for setting up such a program.

While Google+ has been under the radar of late, fashion, luxury and car brands have kicked their Google+ engagement into high gear.

San Francisco Giants pitcher Brian Wilson piqued the interest of sports fans and business executives alike as the pitch man for webcasting company ON24.

Newspapers may have folded or cut their frequency, print and online-only newsrooms may have shrunk, but their elemental product—the news article—has not changed that much. If media industry pundit Jeff Jarvis has his way, the tried-and-true inverte…

The majority of senior decision makers in a May 2012 Accenture study see spending on a sustainability as an investment, rather than a cost.