Multiple social and digital platforms are replacing traditional media. These platforms move faster and cross boundaries more easily than national media.
Topics
8 Tips For a Successful Social Media Training Program
June 17th, 2013 by Autumn TruongSocial media is increasingly becoming a required skill in almost any field, whether you are in marketing, sales, communications, engineering or human resources. And if your current job has social, digital or media in your title—whether at a Fortune 500 company or a startup—part of your job is to evangelize the importance and value of social across the company.
Are You a PR Pro From Krypton?
June 14th, 2013 by Steve GoldsteinIf you’re an immigrant from Krypton living in the U.S.—or in any spot on Earth—then flying without the benefit of a wingspan or jet propulsion and hearing the flutter of a butterfly in Ensenada while you’re leaping over the Empire State…
Are You a PR Pro From Krypton?
June 14th, 2013 by Steve GoldsteinIf you’re an immigrant from Krypton living in the U.S.—or in any spot on Earth—then flying without the benefit of a wingspan or jet propulsion and hearing the flutter of a butterfly in Ensenada while… Continued
Father’s Day Message for Brands: 43% of Dads Take Equal Responsibility as Caregivers
June 14th, 2013 by Steve GoldsteinGibbs & Soell examined attitudes among 469 parents (including fathers) of children under 18 about their attitudes toward their roles as nurturers and household managers.
Fast-Growing Vine Offers Vast New PR Possibilities
June 14th, 2013 by Lucia DavisDespite being around for only five months, Vine is already beating Instagram on Twitter. According to Topsy Analytics, the 6-second stop motion video app’s 2.86 million shares on Twitter beat out the social photo sharing service’s 2.17 million.
Lessons From The Dunkin’ Donuts Customer’s Racist Rant
June 13th, 2013 by Tony SilberOne of the bigger viral stories of the last two days was the foul-mouthed racist rant by a Dunkin’ Donuts customer in Fort Lauderdale, Florida, who filmed herself abusing the store’s employees and posted the video online. The coffee-shop chain has …
Lessons From The Dunkin’ Donuts Customer’s Racist Rant
June 13th, 2013 by Tony SilberOne of the bigger viral stories of the last two days was the foul-mouthed racist rant by a Dunkin’ Donuts customer in Fort Lauderdale, Florida, who filmed herself abusing the store’s employees and posted the… Continued
Facebook Adds #Hashtags: What Now?
June 13th, 2013 by Lucia DavisIt’s been a long time coming. Facebook has officially added hashtags.
Top AOL Execs on Why Name Recognition Isn’t Always a Good Thing
June 13th, 2013 by Lucia DavisWhen you see an email address that includes “AOL.com,” what do you think? Chances are, the terms that come to mind are “not a Web native,” or “not savvy,” or even, sadly, “old.”