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Lessons From The Dunkin’ Donuts Customer’s Racist Rant

June 13th, 2013 by

One of the bigger viral stories of the last two days was the foul-mouthed racist rant by a Dunkin’ Donuts customer in Fort Lauderdale, Florida, who filmed herself abusing the store’s employees and posted the… Continued

Facebook Adds #Hashtags: What Now?

June 13th, 2013 by

It’s been a long time coming. Facebook has officially added hashtags.

Top AOL Execs on Why Name Recognition Isn’t Always a Good Thing

June 13th, 2013 by

When you see an email address that includes “AOL.com,” what do you think? Chances are, the terms that come to mind are “not a Web native,” or “not savvy,” or even, sadly, “old.”

8 Rules for Effective Email Communication

June 13th, 2013 by

Professional reputation hinges on proper email communication. Use these tactics to ensure you don’t jeopardize your business relationships.

6 Instagram Tips for PR Pros

June 12th, 2013 by

Earlier this year, Instagram passed the 100 million monthly users mark. According to the photo-sharing giant, 40 million photos are uploaded per day and 8,500 “likes” and 1,000 comments occur every second.

To Inject Storytelling in Business Communications, Read the Masters

June 11th, 2013 by

How many times in the last 48 hours have you read or heard the phrase “content is king”? Maybe people think that if you chant it enough times it’ll be true. But we know in our hearts that it’s not true—some content is king, but not all of it.

A PR Crisis Just Hit: What’s the First Thing You Do?

June 11th, 2013 by

We asked our readers what to do the instant a PR emergency hits. See what they had to say.

5 Simple Ways to Drive Traffic to Your Company’s YouTube Videos

June 11th, 2013 by

Brands are increasingly using video as an engagement tool to connect with target audiences. Here are five easy ways to optimize your YouTube experience.

3 Ways to Make It Easier for Journalists to Find PR Pros

June 10th, 2013 by

[email protected]” is not an email address to a journalist—it’s a red flag.

Booz Allen Has a Major PR Crisis on Its Hands

June 10th, 2013 by

What do you do when the lifeblood of your company is publicly tarnished, damaging the reputation of both company and clients?