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When brands slice and dice their information into snackable and visual content they boost the odds that consumers will pay closer attention to the message. The challenge is when to distribute the content.

▶ It’s kind of funny to say, but Under Armour was a risk . I was very well established at Reebok . This opportunity [with Under Armour] came up in 2008 and at first I actually declined. I didn’t want to

Lisa Hartenberger, Director, Corporate Communications, Navistar, Inc.  Lisa is a business expert engaged in the increasingly critical field of internal communications. In the last year, working in a trusting relationship with senior management, she has… Continued

Marty McDonald, Senior Vice President, Fahlgren Mortine Marty’s career has been defined by her relentless focus on results for her clients, her agency and her community. She single-handedly led Fahlgren Mortine’s regional expansion into a… Continued

Maura Corbett, CEO and Founder, Glen Echo Group Maura has made disrupting the status quo her business. In under four years, she and her team have successfully taken on some of the most entrenched industry… Continued

Maura Payne, Vice President, Communications, RAI Services Company  A CEO changeover, the national expansion of an innovative new product, and the announcement of a $27.4 billion business acquisition — any one of these things alone… Continued

Meg O’Leary, Principal and Co-Founder, InkHouse Media+Marketing Less than two percent of women-owned firms reach the $1 million revenue threshold. Meg is part of this club, reaching and then quickly surpassing this mark with her… Continued

Melissa Waggener Zorkin, CEO and Founder, Waggener Edstrom Communications  Melissa has been at the forefront of communications for more than 30 years. Associated with some of the greatest innovators of our time, she’s delivered outstanding… Continued

Monica Talan, Executive Vice President of Corporate Communications and Public Relations, Univision Communications Inc.  Monica is an extremely skilled communicator, strategic thinker and strong leader. Recognizing the power of communications, Monica created Univision’s Corporate Communications… Continued

Pam Fielding, President, SevenTwenty Strategies Pam is a pioneer in leveraging digital strategies to advance the issue agendas of the world’s top brands and their trade associations. She founded SevenTwenty Strategies, her integrated public relations… Continued