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Making Your Professional Events More Inclusive and Accessible

June 27th, 2023 by

Our contributor offers tips for providing accessible experiences for professional settings.

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ESG Impact Must Be Central to Brand Reputation to Withstand Shifting Cultural Landscapes

June 26th, 2023 by

Social impact has become an important pillar of brand reputation management, and communicators play an important role in establishing narratives that outlast our culture’s current focus on ESG.

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How to Get the Most Out of Brand Partnerships

June 26th, 2023 by

Knowing how to spot a good brand partnership opportunity and what to do with that opportunity once the partnership is formed takes savvy planning.

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PR Roundup: Alito Pivots, the OceanGate Tragedy and a Tech Billionaire Cage Match

June 23rd, 2023 by

This week saw unexpected media pivots from a political public figure and a devastating end to a story many followed around the globe. Communicators continue to need to be prepared for anything. 

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Navigating the Sunset: Insights on Deactivating Social Media Accounts

June 22nd, 2023 by

PRNEWS sought the expertise of two seasoned social media professionals, to shed light on factors to consider and strategies to employ when sunsetting a social media account.

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Best Practices for Establishing Global Brands

June 22nd, 2023 by

This piece explores how nations can benefit from global brand building to attract tourists, engage investors and nurture diplomatic ties while avoiding a white-wash of their histories.

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With Return to Office Policies in Place, Staff Must Communicate the Why

June 21st, 2023 by

Many employees may experience anxiety regarding a looming RTO—especially if they’ve been in a beneficial remote routine for the past several years. A strong, clear internal communication strategy can help navigate that.

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Tools, Updates to Monitor against Disinformation, Copyright Infringement

June 21st, 2023 by

PRNEWS rounded up a few brand safety-related tools that have come out in recent weeks to help communicators monitor against copyright infringement, disinformation and more.

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How To Shine At Brainstorming Sessions

June 20th, 2023 by

Our author shares tips he’s discovered over the years that can make you shine at your next brainstorm session.

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Three Tips to Master the Art of AI Prompt Writing

June 20th, 2023 by

Great prompt writing requires a thorough understanding of what you want to get out of the prompt, constant iteration, and the ability to communicate effectively to the AI. The better your input is into the AI, the better the AI’s output will be.