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Board of Directors Paying More Attention to CSR Opportunities

March 2nd, 2009 by

Boards of directors are increasingly paying attention to the risks and opportunities associated with corporate responsibility, sustainability and climate change, according to a survey commissioned and released today by Deloitte and Corporate Board Member magazine.… Continued

2009 PR News CSR Award Winner: Diversity Communications

March 2nd, 2009 by

Following is this year’s PR News CSR Award Winner in the category of Diversity Communications.

2009 PR News CSR Award Winner: Corporate-Community Partnership

March 2nd, 2009 by

Following is this year’s PR News CSR Award Winner in the category of Corporate-Community Partnership.

Successful Social Media Tools

February 26th, 2009 by

Now is the time to get smart about the measures that we traditionally have not used. Here’s how to get started: 1. Reach out to key individuals inside the organization that rely on and have… Continued

It is Easy Being Green

February 24th, 2009 by

It’s not easy being green, says Kermit the Frog. We hear you; you’re running a hotel and have enough on your plate. Being green just seems like a lot of hard work for nothing. Actually,… Continued

What do the Media Want From a Business Interview?

February 24th, 2009 by

One of the biggest mistakes that business people make in any interview is that they assume they are speaking to a business audience.  In reality, even when you get booked on CNBC, or interviewed for… Continued

How to Sell Green and Increase Sales

February 23rd, 2009 by

Are you looking at the world around you and discovering ways to increase your sales? If not, why not? You are surrounded by opportunities all day everyday if you’ll just open your eyes and ears… Continued

How to Separate Your Business and Personal Life on Facebook

February 23rd, 2009 by

If you’re a professional on Facebook, you’ve no doubt collected a mix of contacts that includes colleagues as well as personal friends. The more pervasive that social media becomes in public relations, the more likely… Continued

Legal PR Blog

February 23rd, 2009 by

Winner: Marler Clark LLP PS and Lexblog Campaign: Bill Marler’s Marlerblog (http://www.marlerblog.com) For the past 15 years, Marler Clark has carved a niche as one of the top law firms specializing in representing victims of… Continued

The Art of Preparation

February 23rd, 2009 by

You’ve all probably heard one of the following statement s from a CEO or executive who’s getting ready to face the media: “I don’t need to spend time preparing for an interview. I do my… Continued