Digital & Technology

2012 Nonprofit PR Awards: Member Communications

March 15th, 2012 by

Winner: Meals On Wheels Association of America and Weber Shandwick Washington, D.C. — "We Are Meals On Wheels" Member Toolkit: Introducing Local Programs to a National Campaign Meals On Wheels Association of America and Weber Shandwick teamed… Continued

‘Beautiful’ Profile Pages and Video Coming to Pinterest

March 14th, 2012 by

Pinterest will soon introduce revised profile pages for users and new features for discovering content across the Web.

7 Tips for Writing Headlines That Pop in a Journalist’s Inbox

March 13th, 2012 by

Don’t be obscure or too clever with your headlines and subject lines, says The In-House Writer’s Andrew Hindes.

‘Kony’ Video Prompts 100 Million Views and Some Criticism

March 13th, 2012 by

While Invisible Children’s film exposed a brutal African warlord, it also put the organization and its business model under a microscope.

3 Ways PR Pros Are Driving Conversations at SXSW

March 13th, 2012 by

Communicators aren’t just paying attention at SXSWi, they are actively driving the buzz and conversations there as well, says Hunter PR’s Jason Winocour.

Highlight Geo-Social App, Multi-Screen Engagement Star at SXSW

March 13th, 2012 by

Hunter PR’s Michael J. Lamp reports on the hot trends at SXSWi for PR News—and, yes, Pinterest is one of them.

Social Watch: Women Trump Men in Social Network and Blog Visits

March 12th, 2012 by

Nielsen’s report on U.S. digital consumers breaks down just who is visiting social networks and blogs.

JetBlue Blogs About Family Ejection, But Is MIA on Facebook

March 12th, 2012 by

The Web has caught up with a story about JetBlue removing a family from a flight due to a 2-year-old’s tantrum.

B2B Communications: ‘Fatigue’ Aside, Facebook Drives Deep Engagement of Targeted Audiences

March 12th, 2012 by

B2B brands may have jumped into Facebook later than consumer brands, but they can still reap the engagement and awareness benefits of the social network.

Facebook Users Receive More, Give Less; Robust Sites Lift In-Store Sales; Social Media and Software Industry

March 9th, 2012 by

▶ Facebook Users Receiveth More, Giveth Less: A Feb. 2012 Pew Internet study that combines server logs of Facebook activity with survey data finds that over one month, 40% of average Facebook users made a