While the voting public turns to traditional media as trust-worthy news sources, journalists at those outlets are using Twitter and social media for story ideas, so PR pros should too.
Digital & Technology
Tip Sheet: The Mobile Mix—PR Outreach Anytime, Anywhere
August 27th, 2012 by Michelle BauerIn developing any PR program, it’s important to consider that your audience spends a great amount of time on a laptop, smart phone or tablet.
Tip Sheet: The Mobile Mix—PR Outreach Anytime, Anywhere
August 27th, 2012 by Michelle BauerIn developing any PR program, it’s important to consider that your audience spends a great amount of time on a laptop, smart phone or tablet.
Facebook’s $tock May Have Dipped, But Not Social Media’s Value to PR
August 27th, 2012 by Scott Van CampFrom a business point of view, it’s been a rough time for some prominent social media companies—but don’t let that stop you from utilizing the platform as a PR tool.
Citizen and Pro Journalists Converge on Twitter as Empire State Building Tragedy Unfolds
August 24th, 2012 by Bill MiltenbergIn the aftermath of the shooting tragedy outside the Empire State Building, Twitter became the go-to source for breaking information from citizen journalists and the traditional media alike.
Citizen and Pro Journalists Converge on Twitter as Empire State Building Tragedy Unfolds
August 24th, 2012 by Bill MiltenbergIn the aftermath of the shooting tragedy outside the Empire State Building, Twitter became the go-to source for breaking information from citizen journalists and the traditional media alike.
PR News Hotlist: 8 Tips to Boost Engagement on Facebook
August 23rd, 2012 by Bill MiltenbergTim Haran of USANA Health Sciences and Priya Ramesh of CRT/tanaka discuss the importance of using photos and timing posts to keep fans interested on Facebook.
PR News Hotlist: 8 Tips to Boost Engagement on Facebook
August 23rd, 2012 by Bill MiltenbergTim Haran of USANA Health Sciences and Priya Ramesh of CRT/tanaka discuss the importance of using photos and timing posts to keep fans interested on Facebook.
The PR ROI Challenge
August 23rd, 2012 by Ford KanzlerEffective PR measurement requires a long-term, strategic vision, says Ford Kanzler of PR Savvy.
The PR ROI Challenge
August 23rd, 2012 by Ford KanzlerEffective PR measurement requires a long-term, strategic vision, says Ford Kanzler of PR Savvy.