Just 8% of CMOs say their company already has "very advanced" mobile capabilities.
Digital & Technology
All the Rage: Big Brands Must Deal With Mad Consumers
October 16th, 2012 by Scott Van Camp86% of consumers think big businesses maximized profits at the expense of customers and communities.
After Scoring Media Hits, Pizza Hut Bails on Debate
October 16th, 2012 by Bill MiltenbergPizza Hut responded to critical heat and pulled the plug on its planned presidential debate stunt—just in time to bask in the glory of media attention.
Taking Sides: With Issues PR, The Medium Is the Message
October 15th, 2012 by Scott Van CampWhile digital and social media has changed how audiences are reached, one thing remains constant: The messaging has to be spot on.
The Most Annoying Sayings: The Epic PR News List
October 15th, 2012 by Diane SchwartzIf you don’t want to annoy your fellow PR practitioners—or anybody fatigued by overused phrases and cliches—study this list and sharpen your self-editing skills.
The Most Annoying Sayings: The Epic PR News List
October 15th, 2012 by Diane SchwartzIf you don’t want to annoy your fellow PR practitioners—or anybody fatigued by overused phrases and cliches—study this list and sharpen your self-editing skills.
Infographic: Obama Supporters Identify With Google, Romney Fans With Walmart
October 15th, 2012 by Bill MiltenbergA new study of "Breakout Brands" describes which brands Obama and Romney supporters identify with.
Infographic: Obama Supporters Identify With Google, Romney Fans With Walmart
October 15th, 2012 by Bill MiltenbergA new study of "Breakout Brands" describes which brands Obama and Romney supporters identify with.
GoDaddy Outage a Gift, Curse For Small Biz Owners
October 14th, 2012 by jhudsonDecade Productions’ Kenny Borg discusses the PR ramifications for small businesses whose websites went down during the GoDaddy outage.
Media Trainers Weigh In on Biden vs. Ryan
October 12th, 2012 by Bill MiltenbergCommCore Consulting CEO Andy Gilman and communications coach Karen Friedman both agree that Joe Biden controlled the vice presidential debate.