Digital & Technology

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2012 PR People Awards: Event Marketer of the Year

November 29th, 2012 by

Winner: Maggie O’Neill Partner and Senior Director, Peppercomm Maggie O’Neill’s script for public relations and strategic event marketing success has produced quite a highlight reel. With Peppercommotions, Peppercomm’s experiential marketing division, O’Neill is pursuing a… Continued

2012 PR People Awards: Blogger of the Year

November 29th, 2012 by

Winner: Carreen Winters Executive Vice President, MWW Carreen Winters’ outstanding efforts to enrich her field have not only won her PR campaigns 22 awards to date and contributed to a 22% growth of MWW’s corporate… Continued

2012 Rising Stars of PR: Andi Rose

November 29th, 2012 by

Andi Rose Managing Director, Joele Frank, Wilkinson Brimmer Katcher Andi Rose joined Joele Frank, Wilkinson Brimmer Katcher in February 2006, quickly rising to become one of its youngest-ever directors at age 24, and one of its youngest… Continued

3 Tips for Spotting a Rising PR Star

November 28th, 2012 by

Those making hires (and granting raises) in communications should follow these three steps to find the PR stars of tomorrow, today.

Community Vent: The Most Irksome Facebook Posts

November 27th, 2012 by

Want to keep your Facebook friends? Avoid posting about politics or going to the gym.

5 Steps for Finding a Balance in PR Work and Life

November 27th, 2012 by

Carrie Fox   For many public relations professionals, finding balance in our business is like finding the Holy Grail. The nature of this industry requires that we be "on" all the time, even when we’re… Continued

3 Messaging Strategies for Brands on Small Business Saturday 

November 21st, 2012 by

Word of mouth equals brand advocacy, and these three strategies can help small businesses drive word-of-mouth awareness.

8 Tips for Increasing E-Mail Pitch Open Rates Among Journalists

November 21st, 2012 by

Make your news releases and media alerts stand out in a journalist’s inbox with these eight methods.

News Releases a ‘Tool of Last Resort’ for Verizon’s Rich Young

November 20th, 2012 by

Verizon’s director of media relations takes a break from post-Sandy communications tasks to discuss his team’s content strategy.

9 Reasons to Make a Career Move

November 20th, 2012 by

Whether its consistently crying on Sunday nights or opportunity knocking on your door, sometimes PR professionals simply need to move on in their career.