Regardless of what President Biden says, organizations are responsible for communicating important information to shareholders.
Crisis Management


Why King Charles III Walks a Delicate PR Tightrope
September 13th, 2022 by Evan NiermanContent is king. The early days of King Charles’ reign demonstrate he has the content–experience and technical expertise–of a savvy monarch. His scandal-prone family needs it.

Avoiding Communication Crises with NIL Campaigns
September 6th, 2022 by Nicole SchumanIt’s time for communicators to sharpen their pencils, dust off their notebooks and pay close attention to the world of NIL.

The Long and Short of Crisis: It’s the Drips that will Kill You
September 6th, 2022 by Katie PaineThe advantages of promptly addressing PR crises are apparent. Yet, some people and their companies just don’t learn.

[VIDEO] PRNEWS Talks PR and Recession with Next PR
August 25th, 2022 by Nicole SchumanPRNEWS welcomed Shannon Tucker, VP of NextPR to chat about tips for PR professionals, companies and agencies during a recession.

Layoffs and Communication: What NOT to Do
August 24th, 2022 by Nicole SchumanHow a company handles the communication of a layoff can have not only an impact on their current workforce and future employees, but its overall reputation as well.

Perhaps Musk-Twitter isn’t a Crisis, Yet Chipotle’s NY Settlement Could Spark One
August 16th, 2022 by Seth ArensteinIn this edition of Crisis Averted, we’ve picked examples where we admit a PR crisis hasn’t occurred. Instead, they’re instances where something happened and the aftermath seems ripe for crisis. So, this month’s feature requires a question mark and could read: Have We Averted a Crisis?

The Most Critical Piece of Counter-Crisis Infrastructure
August 15th, 2022 by Brett BruenGetting your company ready for crisis can seem overwhelming. Where do you start? What will really make an impact? The short answer is simple: start with your story.

Don’t Feed the Trolls: Lessons about Online Criticism
August 15th, 2022 by Deborah HilemanWe cannot view social media as nothing more than a sandbox for Gens Y and Z. Instead, embrace how media technology has changed the company-customer dynamic. Once you do, start adapting strategy to leverage changes and build respect and resilience in the face of criticism.

Buzz Box: Terms You Need to Know [August 2022]
August 15th, 2022 by Seth ArensteinEach month, we look at new terms picking up steam in the crisis landscape with a definition. This month, we look at ASDA and Blenderbot.ai.