For many years, successful corporations operated their charitable contributions independently of their business strategies. This was true whether giving was handled through the corporation’s foundation or directly through the corporation. In the grand scheme, that… Continued
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Industry News & Trends
July 12th, 1999 by PRNEWSThe Envelope, Please PR firm Campbell & Co. snagged this year’s Thoth Award from the PRSA National Capital Chapter. The award, named for the Egyptian God of communications, went to the Alexandria, Va.-based firm for… Continued
Image Patrol Report: Home Depot, Bank of Scotland
July 12th, 1999 by PRNEWSOne Company Listens and Its Customers Respond… If I were King of the World (assuming, of course, that James Cameron would give up the title), I’d decree that any corporate spokesperson would have to pass… Continued
Case Study: Employee Communications
July 12th, 1999 by PRNEWSJack Looks Inside the Box To Boost Employee Morale Inspiring employees is never easy. And keeping them inspired is even more of a Herculean effort. There’s certainly no secret recipe to this challenge, but Foodmaker… Continued
Calendar
July 12th, 1999 by PRNEWSJuly 13-15 Crisis Communications Certification Course, Institute for Crisis Management, Louisville, KY, 502/584-0402 July 14-16 "Coronado’s Quest: Discovering Gold in Public Relations and Marketing," Florida Society for Healthcare Public Relations and Marketing Disney’s Coronado Springs… Continued
Media Insight
July 12th, 1999 by PRNEWSAlternatives 32 E. 37th Street New York, NY 10016 http://www.drbenedikt.com/radio.html Dr. Howard Benedikt, a specialist in chiropractic and nutritional therapy, airs his radio show, "Alternatives," twice a week on WEVD 1050 AM in New York… Continued
Conference Notebook
July 12th, 1999 by PRNEWSMore than 1,400 communications executives converged on Washington for the conference, nearly besting the attendance record set at the Toronto conference four years ago. New media communications consultant and long-time IABC supporter Shel Holtz won… Continued
Media Moves
July 8th, 1999 by PRNEWSThe information in Media Moves is provided exclusively to HPRMN by MediaMap. MediaMap provides more than 1,200 agencies with detailed and accurate media information. Visit MediaMap at http://www.mediamap.com or call 888/624-1620 for more information. Internal… Continued
Media Insight
July 8th, 1999 by PRNEWSWe’re Talking About Your Health (http://www.healthtalk.net) B-98 FM/KMBZ 980 AM Wichita/Kansas City, Kan. The demand for alternative health experts on radio airwaves provides an exciting opportunity to position your alternative treatments and experts to a… Continued
Marketing Strategies That Reach Men
July 8th, 1999 by PRNEWSAre Healthcare Campaigns Overlooking Them? Women are by far the undisputed healthcare decision-makers for American households. That explains why most campaigns focus on this market. But it begs the question: Are men being overlooked? While… Continued