Multiple faxes, phone calls on deadline and outright sales pitches are a few pet peeves journalists share in their contact with PR professionals. And unfortunately, too many in media relations are committing those offenses daily.… Continued
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Email: While Fans Want Glitz, The Media Prefer Text
July 19th, 1999 by PRNEWSHow the National Hockey League is reaching its PR goal electronically Many professionals who rely on email for PR purposes may not see much difference between it and a fax message, but savvy users understand… Continued
Case Study: Change Management
July 19th, 1999 by PRNEWSCorporate Culture Education Caps M&A History at Covance Corp. Often, the real work behind mergers and acquisitions doesn’t start until long after the accountants and lawyers have crunched the numbers and signed the papers. Creating… Continued
Calendar
July 19th, 1999 by PRNEWSJuly 20-21 "Strategic Planning for Internal Communication," IQPC (conference to focus on developing, implementing and measuring outcome-based communications programs), Stapleton Plaza Hotel, Denver, 800/882-8684. July 19- 21 "Optimizing Marketing Commun-ciations in an Increasingly Chaotic Information… Continued
About The PR News Journalist Survey
July 19th, 1999 by PRNEWSThe survey results appearing in this issue were conducted by PR NEWS in June 1999 with editorial staff of Phillips Business Information’s newsletters and magazines. Most of the journalists below can be reached at 301/340-7788.… Continued
Media Insight
July 19th, 1999 by PRNEWSEntertainment Tonight 5555 Melrose Ave. Mae West Bldg., 2nd Floor Hollywood, Calif. 90038 Editor’s Note: "Entertainment Tonight" is entering its 19th season this fall and is the No. 1 syndicated entertainment magazine show. ET reports… Continued
PR NEWS PRofile
July 19th, 1999 by PRNEWSRobert Doughty, Vice President, Public Relations and Communications, Burger King Corp. The Early years Hometown: Tampa, FL High School: Berkley High School, Berkley, Mich. College: Eastern Kentucky University, Richmond, Ky; A.B. in PoliticalScience/English, Ohio University,… Continued
Industry News & Trends
July 12th, 1999 by PRNEWSThe Envelope, Please PR firm Campbell & Co. snagged this year’s Thoth Award from the PRSA National Capital Chapter. The award, named for the Egyptian God of communications, went to the Alexandria, Va.-based firm for… Continued
Image Patrol Report: Home Depot, Bank of Scotland
July 12th, 1999 by PRNEWSOne Company Listens and Its Customers Respond… If I were King of the World (assuming, of course, that James Cameron would give up the title), I’d decree that any corporate spokesperson would have to pass… Continued
Case Study: Employee Communications
July 12th, 1999 by PRNEWSJack Looks Inside the Box To Boost Employee Morale Inspiring employees is never easy. And keeping them inspired is even more of a Herculean effort. There’s certainly no secret recipe to this challenge, but Foodmaker… Continued