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Media Insight

June 28th, 1999 by

It’s That Time Again: Pitching Your Products for the Holidays It’s not Christmas in June, but it is time to put on your holiday hat. Many magazines running holiday guides need information by July or… Continued

Y2K Preparedness for Communicators

June 28th, 1999 by

Will you be ready if the Y2K bug stings your organization, your clients or your members? For a limited time, PR NEWS and APCO Associates are offering the CD-ROM "Y2K: Are You Ready?," a comprehensive… Continued

Dispatches from the Show: One Reporter’s Take on Trade Show PR

June 28th, 1999 by

Plan early, provide news and keep in touch with editors. Those are the key ingredients for getting a client promoted at a large trade show when several PR firms and internal public relations staff are… Continued

Coming Up in PR NEWS

June 28th, 1999 by

Full coverage of IABC’s annual conference Exclusive Survey: What Journalists Want From PR Contacts Strategies for Corporate Philanthropy Do you know about all the advertising opportunities with this publication? To find out about… Job tracker… Continued

JobTracker

June 28th, 1999 by

Standard & Poor’s Communications/Media Relations Manager NY Develop campaigns. Responsible for placing positive stories in media. Must have 3-5 years experience in equity services media relations. Excellent skills in media relations, writing and public relations.… Continued

Industry News

June 28th, 1999 by

Spending = Good Reputation Get out your scissors, cut out this page and take it directly to the people in your company who make decisions about corporate PR spending. There is a very strong direct… Continued

Stock Exchanges’ Extended Hours May Present New Challenge To PR

June 28th, 1999 by

But some executives say they’re already operating 24/7 Many PR executives should be bracing for new, unprecedented challenges if NASDAQ and NYSE stock exchanges extend their trading hours from 9 a.m. to 4 p.m. (Eastern… Continued

The People Page: New Hires & Promotions

June 28th, 1999 by

New Hires Ambit Marketing Communications, Fort Lauderdale, hires Stu Opperman as PR director; was an account executive at O’Connell & Goldberg. APCO Associates appoints David Puglia VP in the Sacramento, Calif., office; he spent seven… Continued

1999 Silver Anvil Winners

June 28th, 1999 by

Below are the winners of PRSA’s Silver Anvil awards, announced June 10. Look for coverage of some of these winning campaigns in future issues of PR NEWS. "BEST OF" SILVER ANVIL AWARD Independent Pilots Association,… Continued

Case Study: Marketing Communications

June 28th, 1999 by

How Web Sites Can Bring Their Brand Offline to the People As the Web goes mainstream, so must promotional and branding tactics. From co-hosting local activities to staging media-grabbing live events, the grand showy tradition… Continued