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News & Trends

August 2nd, 1999 by

On The Radar Screen With a limping starting quarterback, a coach closing practices to the media, a running back nabbed for using a handicapped parking permit, and a brand new owner breathing down his neck,… Continued

The Agency Page: Recent PR account wins

August 2nd, 1999 by

General APCO Worldwide, London, partners with Beattie Media Public Affairs, Edinburgh, Scotland, and Morgan Allen Moore Cymru, Cardiff, Wales, to expand coverage of the new Scottish Parliament and Welsh Assembly. Cerrell Associates, Inc., Los Angeles,… Continued

Case Study: Community Relations

August 2nd, 1999 by

Hospital’s Successful Community Outreach Thwarts Harmful Gov’t Plan In many ways good will with a local community is like having reserve resources in the bank. The value of the reserve only becomes apparent when you… Continued

When Breaking News Steals Media’s Attention, Opportunity is Not Lost

August 2nd, 1999 by

In the wake of any large news event, like John F. Kennedy Jr.’s tragic death last month, planned news events get pushed into the background or out of the picture altogether. There’s no way to… Continued

Calendar

August 2nd, 1999 by

Aug. 23-24 "The Basics of Writing and Giving a Good Speech," Joan Detz Speechwriting/Seminars/Coaching, Doylestown, Pa., 215/340-9752. Sept. 21 Conference call on Cultural Change and Transformation: From New CEOs to Mergers and Acquisitions," Public Affairs… Continued

It’s The Economy, Stupid

July 26th, 1999 by

Hill & Knowlton New York Executive Vice President and General Manager Jeff Raleigh says the agency specifically looked for someone with a strong corporate background to smoothly straddle both sides of the equation in the… Continued

Deregulation of Utilities Sparks Community-Based PR

July 26th, 1999 by

As deregulation starts taking a foothold in the utility industry, the PR needs of utility companies are starting to change. While in many areas of the country, most consumers and businesses have only one choice… Continued

‘I Know How the PR Person Feels’

July 26th, 1999 by

H&K’s New Director Does Corporate-to-Agency Tango Anne Wright is still anticipating her first New York subway ride. The shelves in her office remain bare of books and the personal touches that mark the typical PR… Continued

Industry News & Trends

July 26th, 1999 by

George Magazine’s Fate Is Still Unclear Editors at George magazine have not gone on the record as to whether or not John F. Kennedy, Jr.’s publication can or will survive without him, since he was,… Continued

Execs on Forbes ASAP ‘Dynamic 100’ Cite Strategies

July 26th, 1999 by

Many PR executives behind the technology companies that made it onto Forbes ASAP’s recently published "Dynamic 100" list demur that this estimable recognition came from any deft PR tactics. But companies were selected by reporters… Continued