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As deregulation starts taking a foothold in the utility industry, the PR needs of utility companies are starting to change. While in many areas of the country, most consumers and businesses have only one choice… Continued

H&K’s New Director Does Corporate-to-Agency Tango Anne Wright is still anticipating her first New York subway ride. The shelves in her office remain bare of books and the personal touches that mark the typical PR… Continued

George Magazine’s Fate Is Still Unclear Editors at George magazine have not gone on the record as to whether or not John F. Kennedy, Jr.’s publication can or will survive without him, since he was,… Continued

Many PR executives behind the technology companies that made it onto Forbes ASAP’s recently published "Dynamic 100" list demur that this estimable recognition came from any deft PR tactics. But companies were selected by reporters… Continued

Part 2 of 3 In the second part of our journalist survey, we look at the most impressive PR pitches our colleagues at Phillips Business Information have encountered lately. You’ll find that a little wining… Continued

Once again, the managed care industry is using a major national TV campaign to assure the public that – contrary to popular belief – the country’s heatlhcare quality is improving. The campaign, launched earlier this… Continued

High-Quality Healthcare VNRs In Huge Demand When produced objectively, healthcare VNRs have a great shot at airtime from news organizations nationwide, according to research by Duffey Communications, a healthcare marketing firm in Atlanta. News organizations… Continued

The federal Healthy People 2000 goals are close to being achieved with more than half of the goals met or within reach. The report, Healthy People 2000 Review, 1998-1999, shows that 15 percent of the… Continued

Has it come to this? That’s the question many are asking of a bold billboard campaign for Genetic Discovery that asks "Is His Mother A Liar?" The photo featured in the campaign is of a… Continued

The information in Media Moves is provided exclusively to HPRMN by MediaMap. MediaMap provides more than 1,200 agencies with detailed and accurate media information. Visit MediaMap at http://www.mediamap.com or call 888/624-1620 for more information. ARRIVALS… Continued