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Digitally-Enhanced Budgets

December 13th, 1999 by

Say the word "Web" and communications executives see dollar signs. A majority (73%) of the senior communications execs who attended the Conference Board’s 1999 Corporate Image Conference last month said they expect next year’s corporate… Continued

2000: The End of PR as We Know It?

December 13th, 1999 by

Generic brands may be cheaper in the supermarket, but not in cyberspace. Last week the domain name business.com sold for a whopping $7.5 million. Now the URL PublicRelations.com is scheduled to hit the online auction… Continued

Wired Investors Wanna Know

December 13th, 1999 by

Plugged-in investors check their stocks more often than those without Web access, according to a survey by CBS.Marketwatch. Among those with Internet access, nearly half (45%) check the value of their investments a few times… Continued

Stress: A Part of Agency Life

December 13th, 1999 by

PR agency types not only accept a little stress in their lives, they expect it. Respondents in the latest Thomas L. Harris/Impulse Research survey ranked "a job with little stress and tension" last in a… Continued

Victims of Their Own Success

December 13th, 1999 by

This month we’re tackling something that hardly needs more publicity – Pokemon. Regardless of whether you consider a shortage of an imported children’s toy a legitimate crisis, we did think it interesting to compare the… Continued

Community Rallies Behind Water Conservation Campaign

December 13th, 1999 by

Introducing…the latest and greatest tool in the PR factory – the tuna can. Using tuna cans, Richard French & Associates (RF&A) changed the water usage habits of roughly 90,000 residents in Cary, N.C. Well, at… Continued

Travel Notebook: PR Thrives in Japanese Bull Market

December 13th, 1999 by

In our third report on communications trends in Asia, counselor Ray Josephs consults with Japan’s powerhouse agencies to offer an overview of PR trends in the world’s second largest economy. Japan is enjoying a long-awaited… Continued

Media Insight

December 13th, 1999 by

Men are from Mars, Women are from Venus NGB Radio Personal Growth Productions P.O. Box 50075 Phoenix, AZ 85076 After hundreds of seminars and years of popularity, renowned relationship guru John Gray’s self-help bestseller, Men… Continued

What Investors Want

December 13th, 1999 by

At the Nov. 15 PR NEWS "Best Practices in PR Measurement" seminar, Christy Beckman, VP public affairs for St. Louis-based Solutia shared insights about what investors look for in an annual report. She based her… Continued

Email Database Targets D.C. Health Media

December 9th, 1999 by

If you’re trying to reach the influential medical media market in Washington, D.C., you’ll want to add a new email database by Ruberry Communications to your media relations arsenal. The Email Database of Health, Medical… Continued