Kaiser Permanente recently learned that when it comes to maternity care, female patients are most impressed with the skill, experience and training of its healthcare professionals. The integrated healthcare organization surveyed more than 1,000 female… Continued
Subscription Content
Health Plans Issued Call to Action To Become More Consumer-friendly
December 9th, 1999 by PRNEWSWhen the American Association of Health Plans (AAHP) fired off a memo to its members last month on the need for improving business practices to "meet the fundamental test of public understanding," the bold tone… Continued
Hospital Margins Dip
December 9th, 1999 by PRNEWSHospital profit margins are continuing to decline steeply. In the second quarter of 1999, operating margins plummeted 50%, compared to the same period last year, according to a report by HBS International, a provider of… Continued
Media Moves
December 9th, 1999 by PRNEWSThe information in Media Moves is provided exclusively to HPRMN by MediaMap. MediaMap provides more than 1,200 agencies with detailed and accurate media information. Visit MediaMap at http://www.mediamap.com or call 888/624-1620 for more information. Arrivals… Continued
Media Insight
December 9th, 1999 by PRNEWShttp://www.nurses.com 700 Dresher Road, #100 Horsham, PA 19044 Nurses are an audience that healthcare communicators cannot afford to miss – they are among the most trusted professionals in the industry. Nurses are also at a… Continued
Mark Your Calendar
December 9th, 1999 by PRNEWSDecember 9-10 HealthCareAmerica’s Branding, Positioning and Competitive Strategy for the Healthcare Industries conference. Washington, D.C. 800/233-1234. December 13-14 IQPC’s Aligning Internal & External Communications conference. Orlando. 800/882-8684. http://www.iqpc.com January 10-12 Integrated Healthcare 2000’s Annual Symposium… Continued
Career Resources
December 9th, 1999 by PRNEWSHospitals are increasingly challenged to meet the needs of patients from diverse religious and cultural backgrounds. A recently published guide by Jossey-Bass Publishers provide tips and advice in this important area. Honoring Patient Preferences, written… Continued
Take Stock in Doctors
December 9th, 1999 by PRNEWSNeed an image of a doctor to complete your marketing campaign? Go shopping among the Doctor Stock’s collection of more than 2,100 pay-per-use, rights-protected images. Developed exclusively for healthcare marketers, the Doctor Stock photography and… Continued
Email Database Targets D.C. Health Media
December 9th, 1999 by PRNEWSIf you’re trying to reach the influential medical media market in Washington, D.C., you’ll want to add a new email database by Ruberry Communications to your media relations arsenal. The Email Database of Health, Medical… Continued
Public Health Campaign Solicits Illinois Provider Support
December 9th, 1999 by PRNEWSIllinois hospitals are urged to participate in a public awareness campaign to support Hepatitis C education. Hepatitis C, regarded as a silent epidemic by industry experts, affects 4 million Americans – four times the number… Continued