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Media Moves

April 27th, 2000 by

The information in Media Moves is provided by the health research department of Press Access, which provides contact informaton for more than 1,000 journalists at more than 1,000 consumer and business publications. Internal Moves American… Continued

Media Insight

April 27th, 2000 by

A. Magazine/ Aonline.com 677 Fifth Avenue, 3rd Floor New York, NY 10022 Asian Americans are one of the most underserved minority communities where targeted healthcare information is concerned. What further complicates this situation is the… Continued

Mark Your Calendar

April 27th, 2000 by

April 29-May 2 National Council for Community Behavioral Healthcare’s Building Communities That Care conference. Arlington, Va. 800/233-1234. May 4-5 Society for Healthcare Strategy and Market Development’s 2000 Strategic Planning Workshop: Healthcare in the 21st Century:… Continued

Agency News

April 27th, 2000 by

Earlier this month, Prospect Associates and The American Institutes for Research partnered to strengthen both organizations’ ability to provide behavioral and social science research and science-based health information. (Prospect Associates, Ann Horton, 301/592-8600, ext. 2308;… Continued

Campaign Debunks Organ Donation Myths

April 27th, 2000 by

To promote National Donor Awareness Week (April 16-22), a national campaign is under way to attack common myths of organ donation. The campaign is part of a yearlong effort by The Coalition on Donation, The… Continued

Improving NICU Communication

April 27th, 2000 by

Using Web-enabled technology, two hospitals in Boston and Chicago are enhancing the image of their neonatal units by empowering parents of premature infants to be more involved in the care of their babies. The neonatal… Continued

Making Sense of the Confusion That Surrounds Patient Privacy Standards

April 27th, 2000 by

ORLANDO – The issue of patient privacy makes healthcare marketers cringe. There are no federal guidelines that govern it yet and the state policies that define it are inconsistent. So healthcare organizations are expected to… Continued

ER Departments Are In Crisis

April 27th, 2000 by

The image of hospital emergency rooms as safety nets is being threatened by increasingly stretched resources. But taking a closer look at ways your hospital can expedite the medical information-gathering process can help to salvage… Continued

Managed Care Efforts That Resonate With Consumers

April 27th, 2000 by

Marketing Strategies That Deliver Targeted Results In most parts of the country, managed care plans have become the primary healthcare choice among consumers. The reasons are simple: managed care plans are widely available through employers,… Continued

Media Moves

April 24th, 2000 by

Georgie Raik-Allen, venture capital editor at Redherring.com, takes maternity leave and does not expect to return full-time. She is replaced by Larry Aragon, former technology editor. laragon@redherring.com. Paul Kapustka replaces Aragon as technology editor. Email… Continued