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A million dollars probably won’t get you on the morning talk shows, but a Web-based entry form and a twisted sense of humor might. When slipcover manufacturer Sure Fit, Inc. took its sixth annual “Ugly… Continued

New York-PR Leading global newswire has opening for PR Associate. Respons. incl. writing news releases, pitching the media, conducting media research, monitoring for pick-up & competitive information, writing bios & placing speakers. Must have 3-5… Continued

Junior high is hell – and not just for prepubescent students. Case in point: an ill-conceived image makeover is backfiring for ZapMe! Corp., a digital curriculum and in-school marketing company. ZapMe! delivers educational content to… Continued

Important news for brown-nosers everywhere: Newsweek reports that 37% of workers who tote a coffee mug bearing their company logo have been promoted within six months. Only 8% of employees who made more personal fashion… Continued

April 29-May 2 National Council for Community Behavioral Healthcare’s Building Communities That Care conference. Arlington, Va. 800/233-1234. May 4-5 Society for Healthcare Strategy and Market Development’s 2000 Strategic Planning Workshop: Healthcare in the 21st Century:… Continued

Earlier this month, Prospect Associates and The American Institutes for Research partnered to strengthen both organizations’ ability to provide behavioral and social science research and science-based health information. (Prospect Associates, Ann Horton, 301/592-8600, ext. 2308;… Continued

To promote National Donor Awareness Week (April 16-22), a national campaign is under way to attack common myths of organ donation. The campaign is part of a yearlong effort by The Coalition on Donation, The… Continued

Using Web-enabled technology, two hospitals in Boston and Chicago are enhancing the image of their neonatal units by empowering parents of premature infants to be more involved in the care of their babies. The neonatal… Continued

ORLANDO – The issue of patient privacy makes healthcare marketers cringe. There are no federal guidelines that govern it yet and the state policies that define it are inconsistent. So healthcare organizations are expected to… Continued

The image of hospital emergency rooms as safety nets is being threatened by increasingly stretched resources. But taking a closer look at ways your hospital can expedite the medical information-gathering process can help to salvage… Continued