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Media Insight: ePregnancy

July 22nd, 2002 by

P.O. Box 2102 Orinda, CA 94563 http://www.ePregnancy.com The casual observer might think the “e” in ePregnancy stands for “electronic.” After all, the newly-launched print pub originated as a Web site devoted to expectant moms. But… Continued

Media Moves

July 22nd, 2002 by

National News: The following changes take place at Us Weekly: Joanna Milter, associate editor, leaves; Joe Steuer, deputy editor, leaves; Jeanne Wolf joins as editor-at-large covering high-profile celebrities; Ken Baker is promoted to West Coast… Continued

How’d You Get That?

July 22nd, 2002 by

Most media relations pros might give up on a media outlet after 14 months of pitching. But nothing came in the way of Michael Turner of Bearsworth Communications. Turner was pitching Mama Cooks California Style:… Continued

WSJ Launches Health Industry Edition

July 22nd, 2002 by

The Wall Street Journal launches a major new pitching opportunity for PR professionals in the health industry. WSJ.com’s new Health Industry Edition, http://wallstreetjournal.com/health, covers the business of health with news from The Journal, breaking news… Continued

A Lifetime in Print

July 22nd, 2002 by

Hearst Corp. is betting that the women’s programming that has made the Lifetime television network so popular could pay off in print, as well. The publisher will launch Lifetime in March 2003 as a bi-monthly… Continued

Coming Up …

July 22nd, 2002 by

Have a lead on a great healthcare PR story? Now’s the time to send it our way. PR NEWS will publish a special issue devoted to healthcare public relations Monday, July 29. Send leads to… Continued

Public Relations in Reputation Rescue Mode in Accounting Industry

July 22nd, 2002 by

If ever there was a time to accentuate the positive, this is it – at least as far as the accounting industry is concerned. In the wake of the Enron/Andersen debacle, and faced with a… Continued

‘Tis the Season to Pitch Christmas: Comfort, Charity Lead Holiday PR

July 22nd, 2002 by

Between quick runs to the beach, PR pros are busy making their holiday press lists and checking them twice. Among companies pitching for the holidays this summer, we were not surprised to find that home,… Continued

More than Just Clips

July 15th, 2002 by

Vocus teams with CyberAlert to offer clip collection and analysis within the Vocus Public Relations service. Vocus customers will be able to collect clips through CyberAlert (an Internet-based media-monitoring service) and manage and analyze those… Continued

No Need to Know Numbers?

July 15th, 2002 by

What quality would you prefer your CEO to have: honesty, vision, financial savvy or strong communications skills? Evidently recent events have taken their toll: Most PR professionals responding to a recent poll by WorkinPR said… Continued