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Duly Noted

August 5th, 2002 by

Looking for the inside track on what’s happening inside the Beltway? Check ABC News’ “The Note,” abcnews.go.com/sections/politics/dailynews/ thenote.html. The site, chock full of the latest in political news, has become a hit with political junkies… Continued

Good Morning from Wall Street

August 5th, 2002 by

The Wall Street Journal Radio Network will launch a morning show beginning in September dubbed “The Wall Street Journal This Morning.” Ron Kilgore, an anchor for KFWB-AM in Los Angeles, will host the show, which… Continued

American-Arab PR Pro Masters ‘Nuanced’ PR in Wake of Sept. 11

August 5th, 2002 by

Think your PR task is tough? Just try representing the American-Arab Anti-Defamation Committee in the emotionally charged, highly complex political and social environment of post-9/11 America. It keeps Hussein Ibish, communications director, on duty at… Continued

Strategy of the Week

August 5th, 2002 by

This week’s strategy: Don’t let a successful launch end there. After a launch campaign that landed AK Steel, an integrated steel company, in The New York Times Magazine and on the “Today” show, HSR Business… Continued

This Just In…

August 5th, 2002 by

Ziff Davis announces a financial restructuring, with advertisers saying the company has told them it will enter a prepackaged bankruptcy. Ziff Davis publishes such titles as PC Magazine, CIO Insight, Computer Gaming World and the… Continued

People Moves

August 5th, 2002 by

Corporate Moves Jana Ireland Shortt joins Hardee’s Food Systems as public relations manager, responsible for national and local marketing and PR. Shortt was a PR account supervisor at Adamson Inc. in St. Louis prior to… Continued

Dear Reader,

August 5th, 2002 by

Accurate measurement of public perception and consistent monitoring of potential crisis situations have never been more important to the wellbeing of your organization. Next week, PR NEWS is proud to bring you “Measuring the Impact… Continued

Monday, Monday

August 5th, 2002 by

PricewaterhouseCooper’s Consulting announced a name change to “Monday” earlier this year in a move designed to separate the consulting firm from its accounting parent in stakeholders’ minds. But with the announcement that IBM will purchase… Continued

New Tools Allow Your Press Releases to Talk Back

August 5th, 2002 by

Old way: sending email press releases out into the ether, never to be heard from again. New way: sending highly interactive and personalized press releases that invite immediate response and provide real time feedback about… Continued

Wheelings & Dealings

August 5th, 2002 by

Schwartz Communications is partnering with AxiCom, a leading European technology-focused agency, to deliver computer and medical technology companies more global public relations campaigns through a single point of contact. Schwartz and AxiCom have been collaborating… Continued