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CEO Moves

August 19th, 2002 by

Paul Taaffe becomes chairman and CEO of Hill and Knowlton, replacing Howard Paster, who joins parent company WPP Group as EVP, public relations and public affairs. Taaffe was president and CEO of two of the… Continued

Catholic Church Sets Corporate Example

August 19th, 2002 by

Hours of videotaped testimony were released last week in which Cardinal Bernard Law of Boston reveals that for more than a decade he failed to pay personal visits to parishes where a priest had been… Continued

CEOs Send Mixed Messages on CSR

August 19th, 2002 by

We’re coming up on budgeting season for CY 2003, and it’s time to push top management for more funds to devote to CSR. The good news is, they recognize the importance of corporate social responsibility:… Continued

Come Clean, Stay Clean to Weather a Crisis

August 19th, 2002 by

When I discussed possible subjects for this edition of Image Patrol with PR NEWS editors a few weeks ago, we decided that–much like the weather in New England–if we didn’t like the current crop of… Continued

Media Relations Squeezes Out Coverage for Kids Product

August 19th, 2002 by

Blue margarine is something only a kid could love. In fact, Parkay, a Conagra Foods brand, was convinced that kids would literally eat it up. Parkay was well-known for its margarine (not to mention its… Continued

MEDIA INSIGHT: "All Business," The Associated Press

August 19th, 2002 by

50 Rockefeller Plaza 4th Floor New York, NY 10020 212/621-1500 http://www.ap.org Most PR pros will agree getting ink with the Associated Press carries a lot of weight. This summer, AP business columnist Rachel Beck launched… Continued

Media Moves

August 19th, 2002 by

National News: Hank Klibanoff, former deputy manager for the Philadelphia Inquirer, joins The Atlanta Journal Constitution as managing editor effective Oct. 1. Call 404/526- 5151 … Ben Bradlee Jr., deputy managing editor, projects, for The… Continued

How’d You Get That?

August 19th, 2002 by

There are a lot of sexy health and science stories on the horizon these days – everything from human cloning to stem cell research to new vaccines. But aspirin is not among them. The 100+-year-old… Continued

Publication Rushes to Fill Security Niche

August 19th, 2002 by

Homeland Protection Professional launches with a circulation of 20,000, geared at the homeland security market. That market, according to the pub, includes fire, law enforcement, EMS, emergency management, hospital ERs, public health departments, public works… Continued

New Mother

August 19th, 2002 by

Working Mother launches its long-awaited redesign, complete with a fresh editorial focus and new sections. Editor-in-Chief Jill Kirschenbaum is focusing on the entrepreneurial spirit of younger working moms, and is including real life mothers in… Continued