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You think your product recalls are tough? Try being a communications exec for CryoLife Corp., the largest U.S. processor of donated human tissues. The FDA shut down part of the Georgia-based corporation last week and… Continued

Lessons learned from how your competitors are handling – or mishandling – a crisis should be added to your measurement arsenal and deployed when your own organization is battling a crisis of confidence. That’s one… Continued

Half the band has gone to that Great Gig in the Sky, but The Who continue to pack stadiums. Why? Because the Baby Boomer generation is still about 70-million strong, and has more money than… Continued

Tomorrow (Tuesday, Aug. 13), PR NEWS will present “Measuring the Impact of PR on Your Bottom Line and Reputation,” a Webinar on how PR measurement can be put to use to monitor and even save… Continued

So far, email hasn’t lived up to the promise of “interactive” PR. In fact, it hasn’t amounted to much more than another distribution channel. Granted, it may be easier for a journalist to respond to… Continued

Even her very own reality TV show couldn’t revamp Anna Nicole Smith’s image (though she’s certainly attracting plenty of media attention – after all, she “loves her paparazzi”). The coverage of the ex-Playmate-turned-courtroom-diva has been… Continued

A business isn’t sustainable without financial success, and your investor relations department would certainly never skip the annual report. But your business isn’t sustainable without social growth either, whether that means work with local charities,… Continued

Lisa Ling, TV personality from ABC’s “The View,” will launch a magazine targeted at the Asian-Pacific-American market. She is partnering with Danielle Chang, former publisher and editorial director of SimplyCity, a Real Simple competitor. The… Continued

There’s no denying that corporate social responsibility (CSR) has become a buzz phrase in the PR industry of late. But behind the buzz are solid, dependable corporate tactics that any practitioner worth her weight will… Continued

Check your Rolodex for outdated Red Herring contacts. The mag cut 33 people last week, or about 35 percent of its staff. The layoffs are the third round in a year and bring the total… Continued