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Corporate Moves John Needham becomes SVP, public affairs, for Time Inc. The newly-created position reports directly to chairman and CEO Ann Moore. The Center for Jewish History appoints Steven Greene to the newly-created position of… Continued

Prudential Financial’s Global Volunteer Day project is remarkable not only for its dramatic increase in the number of volunteers year over year, but for the trust it builds within local communities and the relationships created… Continued

CMP, Attn: Stephanie Stahl 600 Community Drive Manhasset, NY 11030 516/562-5662 516/562-5036 (fax) http://www.governmententerprise.com In March, CMP will launch a quarterly supplement to InformationWeek that taps one of the few markets b-to-b publishers see booming… Continued

Scoring a placement on a national broadcast program is every PR pro’s dream (or nightmare, depending how hard the client is pushing for “Today” coverage of small-time news). We can’t change the client’s expectations, but… Continued

You don’t have to be told that press releases should be approved by senior management, by client organizations or departments, and in some cases even by legal. But how often do you approach third parties… Continued

GamePro Magazine will publish a new monthly report with information targeted at the retail community. GamePro Report: the Cutting Edge Resource for Video and PC Games will include upcoming games, industry research, trends on game… Continued

CNBC is reshuffling its Friday night line-up, replacing “The Wall Street Journal Editorial Board with Stuart Varney” with “Capital Report with Alan Murray.” The staff of “The Wall Street Journal Editorial Board” will remain with… Continued

It hasn’t been a good year for personal finance, whether you’re judging by your (401)K or the world of publishing. Either way, pickings are slim. Bloomberg this month closed its Bloomberg Personal Finance, with spokespeople… Continued

This week’s strategy: Know thy subject matter (especially if your subject matter is PR). All too often lately we’ve asked relatively simple questions of fairly senior-level PR executives, only to be told, “I’ll get back… Continued

The San Francisco Chronicle Magazine launched a redesign last month that’s not just skin deep. Sure, the paper stock is heavier and the mag has a new look, but it also includes new features like… Continued