Dome Communications promotes Alix Salyers to GM from deputy GM. The Chicago agency also adds Michael Starcevich to its roster with the rousing title of chief inspiration officer. In his new role, Starcevich will direct… Continued
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Bringing in the Specialist: Making the Most of Outside Media Trainers
January 13th, 2003 by PRNEWSSure, your executive team is good on camera and talks easily with the press. General media savvy is nice to have, and everyday prompting and coaching from the PR team about executive interactions with media… Continued
Corporate Moves
January 13th, 2003 by PRNEWSHoneywell hires William Birtcil as its new Vice President of Communications for the company’s Aerospace business unit. Birtcil will report directly to the president and CEO of the aerospace division. He was with Pillsbury as… Continued
PR NEWS CSR Winners: Corporate Citizenship Proves its Powers
January 13th, 2003 by PRNEWSHonesty. Transparency. Responsibility. They’re the buzz words for every company these days. But the winners of this year’s PR NEWS CSR Awards did more than just talk about them. In a year in which corporate… Continued
Beneficent Brits?
January 13th, 2003 by PRNEWSWhen it comes to corporate philanthropy, the bottom line for American companies is, well, the bottom line, while the British thrive on the resulting sense of “doing good,” according to a new survey by BritishAmerican… Continued
The Satisfaction Factor
January 13th, 2003 by PRNEWSIn other personnel news, a recent survey by the PRSA Counselor’s Academy backs up what most HR surveys have revealed — that personal job satisfaction and not pay, is key to retaining employees. Seventy-three percent… Continued
GE Employees Shine Light on Key Internal Communications Issue
January 13th, 2003 by PRNEWSApproximately 20,000 GE workers plan to go on strike this week for two days to protest a hike in healthcare co-pays that union officials say will cost some employees an additional $400 a year in… Continued
Trends & Tactics …
January 13th, 2003 by PRNEWSThere’s no mistaking that James Bond was driving an Aston Martin in his latest appearance on the big screen, and certainly that didn’t hurt the brand. But have consumers reached the point of saturation with… Continued
PRNEWS Tipsheet
January 13th, 2003 by PRNEWSTipsheet is a new biweekly feature providing actionable advice in an easy-to-read use, “clippable” format. If you need a strategic primer on a certain PR topic, consider Tipsheet your invaluable “cheat sheet.” Research and measurement… Continued
Media Relations Gives ‘Chicano’ Place in American History
January 13th, 2003 by PRNEWSLaunching a seemingly obscure art exhibit in San Antonio is a challenge in and of itself. And it’s a whole other challenge pitching the idea right after the Sept. 11 terrorist attacks. Add a target… Continued