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Join us Tuesday, April 8, from 1:30-3 p.m. (ET), for an exclusive Webinar: “PR Accountability: Measurement Strategies That Work”. Featured speakers are Katie Paine, President, KD Paine & Partners, and Ward White, Vice President of… Continued

At some point in life, this phrase escapes reflexively from every adult’s mouth, delivering the horrible epiphany that you have switched sides on the “We vs. Them” continuum and signaling that you have officially arrived… Continued

It’s time once again to enter your favorite young PR professionals in PR NEWS’ “15-to-Watch” competition. This program, honoring 15 budding PR leaders, is open to PR practitioners age 35 and under. Send a nomination… Continued

Last night, millions of Americans tuned in to the 75th anniversary of the Academy Awards. Celebrity being the current opiate of the masses, “Oscar’s” birthday bash has a big red circle around it on the… Continued

400 North Capitol St. Suite 850 NW Washington, D.C. 20001 202/783-2615 http://www.cnbc.com CNBC’s “Capital Report” can’t be lumped together with many of the other cable news programs featuring the nation’s commentariat. Co-anchors Alan Murray and… Continued

Before the age of media saturation, a single, albeit powerful, theater critic could close a play in one night with a savage review. Those days are history. But analysts mining Corporate America still hold a… Continued

One of the biggest challenges for PR professionals is nailing down some face time with their C-suite executives, who can be like wisps of smoke, what with the endless meetings and forever flying 30,000 feet… Continued

Internationally recognized PR expert Bill Adams died March 13 from an apparent heart attack. Adams, a professor of public relations and advertising, taught PR for 13 years at Florida International University, where he was the… Continued

Oh, to be hip with the jet set. Hoping to corral younger readers — and bring in more eyeballs for its Sunday edition — The Washington Post this spring launches a new section to be… Continued

In the real estate game, it’s location, location, location. A tony address might get you some extra mileage when distributing corporate communications. But you better be sure that the company logo — in an increasingly… Continued