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Corporate Moves Cathleen Toomey joins Stonyfield Farm as VP of Communications. Mattel, Inc. hires Steve Ross as SVP of Worldwide Girls Consumer Products & Entertainment. Before joining Mattel, Ross spent 12 years at 20th Century… Continued

DTC Perspectives magazine recently announced its Second annual Top DTC Marketers of the Year. But we gave it a slight spin, asking to list the executives who have been recognized by DTC Perspectives twice in… Continued

I grew up in a house full of editors and publishers. Most of my mother’s side of the family worked for Hearst (my grandfather was the general manager) and my father, a Time Inc. man,… Continued

Part 2 of 2 on Intranets The desktop computer makes publishers and designers of us all. To get employees to use a corporate intranet, you have to think like a dotcom. The latest intranet posting… Continued

Dear Reader: There are lots of exciting developments at PR NEWS we’d like to share with you. Foremost is the premiere of our lead editor Matthew Schwartz, a veteran journalist with a background in media,… Continued

By now, you have some sort of crisis plan. And chances are, it works sometimes and it’s always being tweaked. We advise having a flexible plan, as perfection in this area of PR is nearly… Continued

After much dissent following the dissolution of her book club (not to mention the launch of several copycat clubs), Oprah is relaunching the club with a not-so-new twist. If you’re looking to pitch the latest… Continued

Alan Webber and William Taylor, founding editors of Fast Company, resign. The former Harvard Business Review editors founded the magazine in 1995. No replacements have been named.

Art Cooper, editor-in-chief of GQ, will retire in June after 20 years with the magazine. Upon the announcement of his retirement, Cooper joked that “my new film career awaits me.” No plans have been announced… Continued

As we approach the end of the first quarter, your counterparts in the IR department will be facing new pressures following the Securities & Exchange Commission’s adoption of new pro forma guidelines. These guidelines mandate… Continued