Del Galloway is ready for his close-up. Galloway, who is a partner in the Jacksonville, Fla.-based advertising/PR firm Husk Jennings Galloway + Robinson, soon starts a one-year term as President of the 20,000-member PRSA. For… Continued
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The Year Ahead: Crisis Communications, Corporate Governance Loom Large in ’04
December 22nd, 2003 by PRNEWSThe economy seems to be coming out of its three-year coma and that’s encouraging for senior communications execs whose budgets could use fattening and the PR agencies that want to share in the wealth. For… Continued
Flatlines for Modern Physician
December 15th, 2003 by PRNEWSThe media recession has claimed another victim: Crain Communications Modern Physician, which has ceased publication with the December issue. However, it’s not lights out completely. The magazine’s contents will be folded into sister publication Modern… Continued
Next Stop, the Windy City
December 15th, 2003 by PRNEWSWhen Time Out New York launched in the states in 1995, media mavens pooh-poohed the publication, saying there was no room on the newsstand for another New York City cultural guide. Nearly nine years later,… Continued
New Magazine targets Gay Professionals
December 15th, 2003 by PRNEWSWhile existing gay magazines like The Advocate and Out tend to focus their coverage on politics and entertainment, Echelon wants to put the spotlight on gay and lesbian professionals climbing the corporate ladder. The publication,… Continued
Even More Media Vehicles targeting Hispanics
December 15th, 2003 by PRNEWSMedia outlets are scrambling to come up with content for Hispanics, the largest growing demographic in the country. Now ESPN, the dean of sports programming, is tossing its hat into the ring. On January 7… Continued
Platinum PR Award Winner/Event Marketing: Weber Shandwick and American Airlines: The Sky’s the Limit: How Pitching A Curve Can Help Your Event Fly
December 15th, 2003 by PRNEWSIt started with a one-line e-mail a PR executive sent to a buddy of his who happens to be to a television producer in Los Angeles. It culminated two weeks later with the entire audience… Continued
Editor’s Note
December 15th, 2003 by PRNEWSPR NEWS’ Platinum PR Awards will include a new category in 2004: Most Effective Press Release. The award entries will be due April 5; Look for more information on the awards soon.
The Wasted Power of the Press Release
December 15th, 2003 by PRNEWSI would like to start off this column with a little exercise, as you sit in your office and read this newsletter. All together now. Put your hands up to each side of your head,… Continued