Subscription Content

It was a pitched battle: a small nonprofit against the highest levels of the federal government. The nonprofit ended up winning, and the Web was pivotal in the victory. The battle dates back to 2000,… Continued

We’re all geeks now. As the Internet becomes a growing part of the communications process PR execs must learn new ways to exploit the medium, now a major presence in both the American home and… Continued

Terry Catchpole, founder and president of The Catchpole Corporation, a boutique PR firm specializing in securing speaking engagements for high-tech business executives, thinks the dot-com debacle was a blessing in disguise for niche PR. Huh?… Continued

They were started a few years ago by political observers who made their running commentaries available online, but have recently emerged as a potent media force for PR execs: blogs. These days, blogs go well… Continued

In the March 8 issue of PR NEWS in the story titled “PR Fumbles at Univ. of Colorado Could Be Costly,” we incorrectly stated that Ned Barnett was consulting with the Air Force Academy.

It’s been all Martha all the time since the domestic diva’s conviction March 5 on four counts of felony — including perjury and obstruction of justice — related to her December 2001 sale of ImClone… Continued

The new edition, debuting in April in two countries, Serbia-Montenegro and Bosnia-Herzegovina, will have an initial rate base about 12,000. It will feature a similar editorial to its U.S. counterpart, including comprehensive labs-based evaluations and… Continued

CMP Media, which was hammered during the dot-com debacle because of its reliance on Internet-related titles, is increasing the frequency of Government-VAR — a sister publication to VARBusiness — to 10 times a year from… Continued

The Wall Street Journal recently announced that it will produce two career reports with Jungle Media Group, which publishes Jungle and Jungle Law. (For a related story, see page 3.) The reports, which are scheduled… Continued

The financial services giant has been named the 2004 business recipient of the Cause Marketing Golden Halo Award, for matching smart marketing with support for good causes. Amex’s cause marketing partnerships include the Statute of… Continued