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Sound Advice From A Different Kind of Counselor

April 27th, 2005 by

Lori Lecker LAW FIRM: Buchanan Ingersoll PC CATEGORY: Outstanding In-House PR Professional WEB SITE: http://www.bipc.com When Lori Lecker talks to students as vice president of the Pittsburgh Chapter of the Public Relations Society of America,… Continued

Promoting Pro Bono With A Death-Row Case

April 27th, 2005 by

LAW FIRM: Latham & Watkins LLP CATEGORY: Outstanding Media Exposure (Pro-Bono campaign) PR AGENCY: Hill & Knowlton WEB SITE: http://www.lw.com Latham & Watkins didn’t just get a guy off of Death Row. In a pro… Continued

Courting The Press To Take A New Look At An Old Story

April 27th, 2005 by

Stephanie Goldstein LAW FIRM: Wilmer Cutler Pickering Hale and Dorr LLP CATEGORY: Outstanding Media Exposure (law firm merger) PR AGENCY: Weber Shandwick BUDGET: $125,000 WEB SITE: http://www.wilmerhale.com If the media have heard one too many… Continued

Lawyers Leverage Expertise To Gain New-Market Notice

April 27th, 2005 by

LAW FIRM: Haynes and Boone CATEGORY: Overall Excellence in Media Coverage PR AGENCY: Manning Selvage & Lee BUDGET: $17,000 WEB SITE: http://www.haynesboone.com Oh, joy. Another law firm opens shop in New York City. Is this… Continued

Media Reinforcements Help To Reposition Legal

April 27th, 2005 by

Robina Royer FIRM: DecisionQuest CATEGORY: Outstanding Integrated Communications PR AGENCY: Greenfield Belser BUDGET: $430,000 WEB SITE: http://www.decisionquest.com Sometimes, a false start will end up setting you off in the right direction. About a year ago,… Continued

Branding Brings Direction To Scattered

April 27th, 2005 by

LAW FIRM: Hogan & Hartson CATEGORY: Excellence in Community Relations PR AGENCY: The Galloway Group: Jean Galloway, president BUDGET: $43,000 WEB SITE: http://www.hhlaw.com In the Colorado offices of the Washington, D.C.-based law firm Hogan &… Continued

Fleishman-Hillard Settles Utility Suit

April 27th, 2005 by

Fleishman-Hillard last week agreed to pay the city of Los Angeles $5.7 million to settle a lawsuit claiming that the PR firm had defrauded several city agencies by inflating their monthly bills. The bulk of… Continued

Report On Ketchum-DoE Contract Is Mixed Bag

April 27th, 2005 by

The 2003 contract between the U.S. Department of Education (DoE) and Ketchum Public Relations, which sparked a huge controversy in the PR profession when it was revealed earlier this year, did not violate any federal… Continued

Content Keeps Campaign Fresh

April 27th, 2005 by

LAW FIRM: Foley & Lardner LLP CATEGORY: Overall Excellence in Media Coverage PR AGENCY: Weber Shandwick BUDGET: $150,000 WEB SITE: http://www.foley.com In a bid to highlight their firm’s expertise with the furiously debated Sarbanes-Oxley (Sarbox)… Continued

Edelman White Paper Shows How To Brave The Blogosphere

April 20th, 2005 by

For PR execs hoping to build their brands by using the blogosphere, let the buyer beware. Last October, Mazda North America (Irvine, Calif.) posted a “HalloweenM3” blog – containing only Mazda-made TV commercials – that… Continued