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Exclusive: PR News/IABC CEO Survey: Getting A Seat At The CEO Table May Take A PR Reupholstering Job

May 4th, 2005 by

“I do not meet with the CEO unless I am preparing him for a media interview. C-levels think they know what is best, rarely ask and rarely follow my advice.” That comment, part of a… Continued

Lions of Industry Still Need to Roar

May 4th, 2005 by

By Steven L. Katz It has been a long winter for the CEO community, cloudy with a chance of jail terms on its best days. Now spring has sprung and, instead of CEOs seeing the… Continued

With CEOs Under The Microscope, PR Must Increase Focus On Performance

May 4th, 2005 by

Carly. Harry. Michael. In the last few months, several high-profile CEOs — including Carly Fiorina from Hewlett-Packard, Harry Stonecipher from Boeing, and Michael Eisner from Walt Disney — have been fired despite, for the most… Continued

Corrections

May 4th, 2005 by

In the PR News Legal PR Awards issue (April 27), we incorrectly stated the office location of Willmer Cutler Pickering and Dorr LLP, which won the award for Outstanding Media Exposure (law firm merger). The… Continued

‘Spamalot’ Is Not Just A Broadway Musical…

May 4th, 2005 by

It’s another indication that e-mail can be a real crutch in cultivating media contacts: A recent survey by Washington, D.C.-based Mindshare Interactive Campaigns shows requested e-mails continue to be incorrectly identified as spam – and… Continued

Communication Breakdown…

May 4th, 2005 by

Communitelligence.com, the knowledge portal launched last year as the first global know- ledge-sharing portal for PR and marketing professionals, has added seven new expert-led communities on a wide range of topics, bringing to 30 the… Continued

Honoring The Honorable Mentions

April 27th, 2005 by

In the following brief descriptions, PR News recognizes the efforts of 18 more companies that were Legal PR winners in the eyes of their constituents. We will periodically present these stories in depth in our… Continued

Fishing For A Change In The [PR] Tune

April 27th, 2005 by

Kelly Largey LAW FIRM: Fish & Richardson CATEGORY: Outstanding Legal Feature PR AGENCY: Blumenthal & Associates WEB SITE: http://www.fr.com It was a “problem” many law firms would envy. For three consecutive years (2001-03), Fish &… Continued

Where Pro Bono Work Is A Way Of Doing Business

April 27th, 2005 by

Stewart Gagnon LAW FIRM: Fulbright & Jaworski CATEGORY: Excellence in Social Responsibility WEB SITE: http://www.fulbright.com At Fulbright & Jaworski, the Houston-based law firm that dates back to 1919, a decades-long commitment to pro bono work… Continued

Magazine Helps Law Firm Book New Clients

April 27th, 2005 by

Jay Lazega LAW FIRM: Weissman, Nowack, Curry & Wilco CATEGORY: Outstanding Client Newsletter or Communique BUDGET: $30,000 (annual) WEB: wnccwlaw.com WEB SITE: http://www.foley.com Trying to get attorneys to do non-billable work is like Marge Simpson… Continued