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Doug Cahn, vice president of human rights programs at Reebok, will be the keynote speaker at the PR News CSR Awards ceremony, to be held at the National Press Club in Washington, DC on June… Continued

Too often, PR professionals overlook questions and issues relating to internal corporate communications. But during the International Association of Business Communicators’ (IABC) 2006 International Conference in Vancouver, the subject of internal messaging was raised with… Continued

For nonprofits and government agencies, PSAs offer a win-win PR situation with free media placement and visibility in a paid media environment. And on occasion, they can literally inspire the nation. In the 1940s, the… Continued

It is one thing to promote products or services. But how about promoting ideas or opinions – particularly those relating to hot-topic issues that polarize Washington lawmakers and the general public? That’s the latest challenge… Continued

(This week, PR News editors Phil Hall and Aaron Jenkins look for a kernel of sensibility in an unlikely mascot.) PHIL: Don’t look now, but there is a giant smiling corn cob in bib overalls… Continued

Global warming is hot, in more ways than one. There are those preaching about the consequences of this ecological situation (from Al Gore and his film “An Inconvenient Truth” to evangelical Christian leaders in a… Continued

Attorney General Alberto Gonzales has become a ubiquitous presence in the media recently, thanks to issues relating to immigration reform, intelligence activites and investigations into compromised national security. But how is the Attorney General holding… Continued

Organization: American Academy of Arts & Sciences Timeframe: April to October 2006 It is safe to say that most PR professionals love award announcements – the concept of rewarding excellence and promoting clever people with… Continued

Call it Internet telephony, call it Voice over Internet Protocol (or VoIP). But don’t be surprised if you find yourself in a few years making all of your business calls by means of your Net… Continued

John Doorley has a knack for influencing tomorrow’s business leaders. “I always like developing young people,” says Doorley, a corporate communications professional-turned-professor/director of New York University’s nascent MS in public relations and corporate communications program.… Continued