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(This week, PR News editors Phil Hall and Aaron Jenkins question Washington’s inability to speak to the Islamic world.) PHIL: This is a troubling PR story with geo-political ramifications: A new report from the Government… Continued

A fast food chain, an Islamic development bank, and the largest financial institution in China hit the financial media recently with their respective initial public offerings. This week, we check out the PR implications of… Continued

Organization: 21st Century Waterfront Agency: Waterhouse Public Relations Timeframe: June 2004 to July 2005 When one of the most trusted names in news is skewering your city in a live TV broadcast audience, the call… Continued

Tim Marklein does not need to be reminded about the importance of measurement. As the executive vice president and general manager for the Weber Shandwick Worldwide Northern California business (which includes the 40-person San Francisco… Continued

Let’s paraphrase Hamlet: “To press conference or not to press conference? That is the question!” Here are nine basic tips to ensure you are following the right PR route before plugging in the podium microphone.… Continued

By Peter Granat You can have all the facts, know what you want to say, and believe that your message is important to your audience, yet never get the media attention that you’ve hoped for.… Continued

Regarding reputation management, Zurich and Geneva have no need for PR worries. The Swiss cities came in first and second in the “2006 Worldwide Quality of Living Survey,” conducted by Mercer Human Resource Consulting. The… Continued

(The following is an excerpt of a speech recently given by Louis M. Thompson Jr., president and CEO of the National Investor Relations Institute and a member of the PR News Board of Contributors, at… Continued

(This article is authored by Carrie Scott, who leads the Fleishman-Hillard European practice group for internal and change communications. She is based in the firm’s Brussels office.) Did it ever occur to you why branding… Continued

Question: I am interested in having promotional videos available for download from my online newsroom. How can I set that up? ANSWER: One of the joys of high-speed Internet access is the ability to incorporate… Continued