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PR FIRMS ASK USERS: WHAT WOULD YOU DO IF…

February 24th, 1997 by

Among the countless PR forums, directories, firm listings and links on the World Wide Web, having a site that stands out, that challenges users and even teaches them a thing or two is something to… Continued

PR RESOURCES ON THE WEB

February 24th, 1997 by

Following are some Web sites to help you find spokespeople, experts and news media. The commercial Internet site for an editorial services firm called EditPros provides an e-mail directory of business news media at http://www.editpros.com/media.html.… Continued

PR FIRM STONE, AUGUST, BAKER & CO. ADDS NEW DEPARTMENT

February 24th, 1997 by

Stone, August, Baker & Co. Public Relations, Troy, Mich., has added what the business is officially calling its Yellow Pages Department to further leverage its marketing services. Instead of having to outsource work, the department… Continued

JOURNALISTS GOING ONLINE MORE FOR INFORMATION

February 24th, 1997 by

Over a third of 600 newspaper and magazine editors reported that staff members go online every day, according to a "Media in Cyberspace" survey released Feb. 19 by the Columbia University Graduate School of Journalism… Continued

TAU LAUNCHES PR BUSINESS

February 24th, 1997 by

Joel Tau, former head of media and association relations at Zeneca Pharmaceutical, Wilmington, Del., launched his own PR firm Feb. 3. The new company, Joel Tau Communications Inc., Wilmington, Del., will provide PR services for… Continued

OGILVY ADAMS & RINEHART HEADS OVERSEAS AWARENESS CAMPAIGN

February 24th, 1997 by

The European Commission’s Tacis Programme – a $3.5 million awareness-raising and communications endeavor targeting the former countries of the Soviet Union – has chosen Ogilvy Adams & Rinehart, Brussels, to head the PR facet of… Continued

BOZELL WORLDWIDE ACQUIRES AD HOUSE KAMSTRA

February 24th, 1997 by

Bozell Worldwide, New York, acquired Kamstra Communications, a $35 million advertising and marcom agency in St. Paul, Minn., for an undisclosed amount. Kamstra will be renamed Bozell Kamstra and will become the business-to-business unit of… Continued

CRISIS MANAGEMENT PLANS ON THE MINDS OF CEOs NATIONWIDE

February 24th, 1997 by

An increasing number of senior-level managers are taking crisis management to a new level, assigning daily responsibilities for staving off potential crises and implementing a sort of triage of well-defined PR and marketing roles in… Continued

RUDER-FINN AND ZEMI LP FORM LATIN AMERICAN VENTURE

February 24th, 1997 by

On Feb. 14, New York-headquartered Ruder-Finn Inc. and New York-based Zemi Investments LP established a new division, Ruder-Finn Stoga to provide Latin American and international companies in Latin America guidance on global PR, corporate affairs… Continued

FIRST COUNCIL OF PR NETWORKS FORMED TO PROMOTE ALLIANCES

February 24th, 1997 by

The Council of Public Relations Networks, the first association of international PR affiliates, was recently formed to promote the benefits of, as well as promote, PR networks. The organization’s four charter members are Pinnacle Worldwide,… Continued