Stories by PRNews

In March, when COVID-19 was declared a pandemic, many communicators realized that they faced a problem that required an immediate PR response. How could the government quickly educate the public about ways to fight the novel coronavirus? Television broadcasters helped provide an answer.

The adage that employees can be your best advocates is more apparent during the pandemic. How a company treats its employees has both internal and external implications, argues Meagan Meldrim of Finn Partners. She offers several ways to make employees your brand’s influencers.

As Pride Month comes to a close, we offer this interview of Annise Parker, the first openly LGBTQ mayor of a major American city. Parker now heads Victory, a bipartisan group that recruits and helps elect LGBTQ+ candidates. She tell H+K Strategies’ Ed Patterson how communication is part of Victory’s work.

The PRNEWS staff comes across many examples of brand advertising and communications every day. We have compiled a weekly assessment, with staff members providing their choices of the most notable, good or bad. This week, we placed a special focus on Pride campaigns.

PRNEWS talked to Justin Buchbinder, social media director at FINN Partners and longtime PRNEWS source and speaker, about brands’ boycott of Facebook advertising in July, Pride 2020 on social, and social media features he’s excited about.

In this continuing series about lessons in career and life, a former senior communicator outlines principles he learned as he helped rebuild a global athletic brand’s reputation.

The PRNEWS staff comes across many examples of brand advertising and communications every day. We have compiled a weekly assessment, with staff members providing their choices of the most notable, good or bad. This week, we placed a special focus on Father’s Day campaigns.

PRNEWS welcomed Caroline Jones, executive director of Social Media Club, Inc., to talk about the intense pressure social media managers are under these days.

Kathy Bloomgarden, CEO of Ruder Finn, spoke with Holly Teichholtz, SVP communications and content strategies at The Michael J. Fox Foundation for Parkinson’s Research. The two discussed pandemic-related disruptions to the workplace, the future of work, and how the nonprofit sector can best respond to the Black Lives Matter movement.

CompTIA’s senior director of global social media Kelly Stone shared LinkedIn Live best practices with PRNEWS senior content manager Sophie Maerowitz.