The question everyone seems to have is: How do I grow and succeed? Here are seven tips to consider.
Work Life
ESPN’s PR Chief Shares His Career-Building Mentoring Secrets
September 28th, 2015 by CHRIS LAPLACA, SVP, CORPORATE COMMUNICATIONS, ESPNI love to learn from other people and I’ve always believed I get more from the relationship than I give. Mentoring younger folks keeps my eyes fresh.
4 Tips for Establishing Employee Social Media Guidelines
September 9th, 2015 by Richard BrownellThere is no better storyteller for a company than its employees. Here are some tips for making employees great storytellers on social media.
How PR Leaders Can Retain the Summer Spirit in the Workplace
August 30th, 2015 by MIKE MCDOUGALL, PRESIDENT, MCDOUGALL COMMUNICATIONSBefore throwing yourself headlong into a race to year’s end, commit to finding a few ways to keep a bit of that summer-like mindset in the mix.
How to Build Great PR Teams With Non-PR Pros—and Why You Should Try It
August 30th, 2015 by PRNEWSThe secret to building an effective PR team could be to steer clear of PR.
3 Grammar Mistakes You’ll Probably Make This Week
August 24th, 2015 by Mark RenfreeLet’s take some time to consider a few of the more common grammatical mistakes that can seep into your writing.
5 Ways to Make the Most of an In-Person Briefing
August 11th, 2015 by Matthew SchwartzGetting face time with reporters who cover your sector doesn’t ensure that they’ll give your story/company/campaign coverage—although that’s certainly a possibility—but it should go a long way in helping to cultivate the relationship and put your company on a short list of sources.
3 Case Studies from Organizations Making Press Releases Work More Effectively
August 10th, 2015 by PRNEWSWriting obituaries for the traditional press release has become a growth industry. Nevertheless, organizations continue to rely on press releases as a cost-effective means to disseminate their messages. Yet the nature of the press release is changing.
Where Does PR Stand on Paid Social Media? Survey Shows Ambivalence About Spending
August 3rd, 2015 by PRNEWSWith Facebook leading the pack, social media channels are fast moving to a pay-for-play model. Yet nearly half of communicators surveyed by PR News are foregoing purchasing Facebook’s paid media offers.
Secret to Acing a PR Job Interview
August 3rd, 2015 by Kristin Brown, SVP, Communications Discovery Communications“I see communications as a team sport, with people working together on big projects across the organization. I seek candidates who are leaders but won’t need all the credit and those who create opportunities to help junior staff grow.”