This agency activated a network of more than 46,000 bloggers to help its client spread the message of doing good with the #DeedADay campaign.
PR Agencies
How an Agency and Its Client Used Bloggers to Inspire Good Deeds
December 30th, 2015 by Mark Renfree
Introduction to Nation Branding and Crisis Communications
December 22nd, 2015 by Jennifer RisiMuch like a corporation building up its brand, countries need to position themselves in a particular niche and then build a global PR campaign to communicate that branding.
5 PR Trends to Look for in 2016, So Sayeth the Queen
December 22nd, 2015 by Seth ArensteinKatie Paine, Ronn Torossian and others look at PR trends for 2016.
Infographic: The True Life of a PR Professional
December 18th, 2015 by Richard BrownellPlease take a look below at this light-hearted infographic by Upraise PR that takes a moment to have some fun with the world of public relations. Enjoy!
Top 10 PR Crises of 2015
December 17th, 2015 by Richard BrownellAshley McCown, President of Boston-based Strategic Communications firm Solomon McCown, provides her annual review of the top ten public relations crises of the year.
PR Beliefs Old and New
December 16th, 2015 by Arthur SolomonPublic relations professionals are not immune from falling prey to unproven facts and half truths. Here, we will attempt to dispel some of the more common mistakes.
How to Brief an Infographics Designer
December 15th, 2015 by Laura HamptonInfographics have become a mainstream form of communication for PR agencies. Here are some tips for designing an infographic that communicates your message.
What Clients Expect: A Digital PR Case Study
December 14th, 2015 by Alastair CampbellAlastair Campbell, founder of Company Check, shares his experience of working with a digital PR agency and outlines what he expects as a digital PR client.
How the Gig Economy Will Affect Your PR Team in ’16
December 14th, 2015 by BY JOYCE BOSC, CEO, BOSCOBEL MARKETING COMMUNICATIONS INC.Should 2016 be as unpredictable as 2015, communicators and marketers will be thrown a bevy of assignments with little warning.
How a Brand and its Agency Broke Through a Sea of Sameness
December 11th, 2015 by Mark RenfreeTo break through, Bear Naked enlisted the help of Edelman to help tell an epic, compelling and authentic story that would resonate with Millennials.