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Of the top 100 corporate brands, Coca-Cola has reigned above all others since 2008 in market reputation and awareness, and retail brands like J.C. Penney and Kohl’s have improved since 2010.

Of the top 100 corporate brands, Coca-Cola has reigned above all others since 2008 in market reputation and awareness, and retail brands like J.C. Penney and Kohl’s have improved since 2010.

Whether you’re a PR pro crafting a brief bio for a client, senior executive or for yourself, following these essential tips will make the job easier—and improve the results.

Whether you’re a PR pro crafting a brief bio for a client, senior executive or for yourself, following these essential tips will make the job easier—and improve the results.

Facebook has revved up its mobile efforts, and market research indicates that to better reach consumers, your organization should do the same.

Facebook has revved up its mobile efforts, and market research indicates that to better reach consumers, your organization should do the same.

You saw this blog post coming, right? As a communicator, you can’t ignore the major “event” that is “The Avengers” and will, if asked, find a newsworthy connection with your own product, company or, in my case, this blog. After all, &…

Corporate leaders and large international companies have seen their public trust diminish dramatically.

Corporate leaders and large international companies have seen their public trust diminish dramatically.

The "99 Percent" movement will be on hand for 3M’s annual shareholder meeting—and it’s not the only shareholder meeting in its crosshairs.