There may be no better time than to woo the C-suite—27% of CEOs are most concerned about identifying the type of leader their organization will need in the future.
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CEOs Concerned About Identifying Future Leaders
June 27th, 2012 by Scott Van CampThere may be no better time than to woo the C-suite—27% of CEOs are most concerned about identifying the type of leader their organization will need in the future.
Facebook Diversifies Its Board With Appointment of COO Sheryl Sandberg
June 26th, 2012 by Bill MiltenbergThe action not only breaks up Facebook’s all-male board of directors, but is a solid PR move in the face of constant criticism of the company.
Facebook Diversifies Its Board With Appointment of COO Sheryl Sandberg
June 26th, 2012 by Bill MiltenbergThe action not only breaks up Facebook’s all-male board of directors, but is a solid PR move in the face of constant criticism of the company.
Is the Print Media Upheaval a ‘Transition’ or the End?
June 25th, 2012 by Scott Van CampThe other day I caught an excellent blog post by Earl Wilkinson, executive director and CEO of INMA (International Newsmedia Marketing Association), which offered an informative take on the rapid change that is occurring in the newspaper industry—jus…
B2B Communications: B2B Public Relations Pros Make Strong Business Case for Sustainability Initiatives
June 25th, 2012 by Mary BuhayCorporate responsibility and sustainability initiatives aren’t just for big consumer companies—the practice has now hit the B2B space in a big way.
Corporate PR Pros: Boards More Aware of PR Activities
June 25th, 2012 by Scott Van CampA June 2012 Grayling PR study shows that visibility of PR pros’ communications activity at the board level is up nearly 50%.
B2B Communications: B2B Public Relations Pros Make Strong Business Case for Sustainability Initiatives
June 25th, 2012 by Mary BuhayCorporate responsibility and sustainability initiatives aren’t just for big consumer companies—the practice has now hit the B2B space in a big way.
Case Study: Three-Tiered Media Relations Strategy Slingshots NASCAR Foundation From Pit Row to Pole Position
June 25th, 2012 by Bill MiltenbergAggressive pitching around the NASCAR Unites kickoff event, car wash fundraisers and a prestigious award helped raise more than $1 million for children’s charities.
How To Maximize PR Efforts to Be Best in Show
June 25th, 2012 by Caroline ShermanWith hundreds of exhibitors vying for attention, its tough to break through the noise at a trade show. These five tips will help.