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5 Ways to Get Your CSR Efforts Recognized

July 26th, 2012 by

Few things can influence public opinion and build a good reputation as effective CSR programs. Here’s how to make your CSR efforts more well-known.

5 Ways to Get Your CSR Efforts Recognized

July 26th, 2012 by

Few things can influence public opinion and build a good reputation as effective CSR programs. Here’s how to make your CSR efforts more well-known.

Social Guidelines Come to Fore at London Olympics

July 26th, 2012 by

A Greek athlete gets tossed from the Olympics because of an offensive tweet.

Social Guidelines Come to Fore at London Olympics

July 26th, 2012 by

A Greek athlete gets tossed from the Olympics because of an offensive tweet.

Twitter the Most Popular Platform Among the Global 100

July 25th, 2012 by

Burson-Marsteller’s Global Social Media Check-Up shows that since 2011 the average number of followers per corporate Twitter account has nearly tripled.

Twitter the Most Popular Platform Among the Global 100

July 25th, 2012 by

Burson-Marsteller’s Global Social Media Check-Up shows that since 2011 the average number of followers per corporate Twitter account has nearly tripled.

The Death of Rory Staunton and the Power of the Press

July 24th, 2012 by

On July 11, 2012 a heartbreaking story about a 12-year-old boy, Rory Staunton, who died on April 1 at NYU Langone Medical Center of severe septic shock, appeared in the The New York Times. Written by Pulitzer Prize-winning journalist Jim Dwyer, the art…

Some Brands Struggle With Onslaught of Big Data

July 24th, 2012 by

72% of surveyed advertising firms agree that current "data load" is manageable, but 20% believe too much data is being collected.

Some Brands Struggle With Onslaught of Big Data

July 24th, 2012 by

72% of surveyed advertising firms agree that current "data load" is manageable, but 20% believe too much data is being collected.

3 Tips for Handling a Hostile Crowd

July 24th, 2012 by

If anyone knows how to handle a hostile audience, it’s a stand-up comedian. Here, Peppercom’s chief comedy officer Clayton Fletcher offers three ways to manage a tough crowd.