Few things can influence public opinion and build a good reputation as effective CSR programs. Here’s how to make your CSR efforts more well-known.
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5 Ways to Get Your CSR Efforts Recognized
July 26th, 2012 by Bill MiltenbergFew things can influence public opinion and build a good reputation as effective CSR programs. Here’s how to make your CSR efforts more well-known.
Social Guidelines Come to Fore at London Olympics
July 26th, 2012 by Bill MiltenbergA Greek athlete gets tossed from the Olympics because of an offensive tweet.
Social Guidelines Come to Fore at London Olympics
July 26th, 2012 by Bill MiltenbergA Greek athlete gets tossed from the Olympics because of an offensive tweet.
Twitter the Most Popular Platform Among the Global 100
July 25th, 2012 by Scott Van CampBurson-Marsteller’s Global Social Media Check-Up shows that since 2011 the average number of followers per corporate Twitter account has nearly tripled.
Twitter the Most Popular Platform Among the Global 100
July 25th, 2012 by Scott Van CampBurson-Marsteller’s Global Social Media Check-Up shows that since 2011 the average number of followers per corporate Twitter account has nearly tripled.
The Death of Rory Staunton and the Power of the Press
July 24th, 2012 by Scott Van CampOn July 11, 2012 a heartbreaking story about a 12-year-old boy, Rory Staunton, who died on April 1 at NYU Langone Medical Center of severe septic shock, appeared in the The New York Times. Written by Pulitzer Prize-winning journalist Jim Dwyer, the art…
Some Brands Struggle With Onslaught of Big Data
July 24th, 2012 by Scott Van Camp72% of surveyed advertising firms agree that current "data load" is manageable, but 20% believe too much data is being collected.
Some Brands Struggle With Onslaught of Big Data
July 24th, 2012 by Scott Van Camp72% of surveyed advertising firms agree that current "data load" is manageable, but 20% believe too much data is being collected.
3 Tips for Handling a Hostile Crowd
July 24th, 2012 by Scott Van CampIf anyone knows how to handle a hostile audience, it’s a stand-up comedian. Here, Peppercom’s chief comedy officer Clayton Fletcher offers three ways to manage a tough crowd.