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2012 Digital PR Awards: Redesign/Relaunch of Site

October 1st, 2012 by

The NCCD revamped a poorly-designed Web site, turning it into a destination that fully captured an organization’s message.

2012 Digital PR Awards: Facebook Communications 

October 1st, 2012 by

PepsiCo turned Tropicana’s Facebook page into a 100% Florida experience—all content focused on TPP’s Florida roots by highlighting growers, groves and oranges, Sunshine State facilities and history.

2012 Digital PR Awards: Digital Marketing Campaign – $500K+

October 1st, 2012 by

To combat consumers railing against HP’s cost of ink, HP and Porter Novelli put a human face on the issue, designating a supply techonology specialist as HP’s resident "Inkologist."

2012 Digital PR Awards: Blog

October 1st, 2012 by

ESPN’s public-facing corporate blog, Front Row, tells ESPN’s stories from the inside out.

2012 Digital PR Awards: Cause Marketing/CSR

October 1st, 2012 by

A Pinterest presence and a special live event promoting in-home sustainability drove awareness around the Kleenex Cottonelle toilet paper brand.

5 Tips For Using HootSuite—Including Its New ‘Conversations’ Feature

October 1st, 2012 by

Users of professional social networking site HootSuite can now chat directly with fellow team members, as well as take advantage of these four other features.

2012 Digital PR Awards: Redesign/Relaunch of Site

October 1st, 2012 by

The NCCD revamped a poorly-designed Web site, turning it into a destination that fully captured an organization’s message.

2012 Digital PR Awards: Facebook Communications 

October 1st, 2012 by

PepsiCo turned Tropicana’s Facebook page into a 100% Florida experience—all content focused on TPP’s Florida roots by highlighting growers, groves and oranges, Sunshine State facilities and history.

2012 Digital PR Awards: Cause Marketing/CSR

October 1st, 2012 by

A Pinterest presence and a special live event promoting in-home sustainability drove awareness around the Kleenex Cottonelle toilet paper brand.

2012 Digital PR Awards: New Site

October 1st, 2012 by

The UN Foundation partnered with APCO Worldwide to created a extensive brand-building process for the Shot@Life Web Site.