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2012 Digital PR Awards: Public Affairs

October 1st, 2012 by

The International Franchise Association’s campaign has led to placing 7,200 veterans in careers in franchising.

2012 Digital PR Awards: Employee Communications Online

October 1st, 2012 by

Through the effective use of Facebook, employees that had felt dissatisfied with prior company communications efforts, were now informed and engaged.

2012 Digital PR Awards: $100K – $200K

October 1st, 2012 by

The History Channel used all of the tools in the PR toolbox to promote the miniseries Hatfields & McCoys.

2012 Digital PR Awards: New Site

October 1st, 2012 by

The UN Foundation partnered with APCO Worldwide to created a extensive brand-building process for the Shot@Life Web Site.

2012 Digital PR Awards: Public Affairs

October 1st, 2012 by

The International Franchise Association’s campaign has led to placing 7,200 veterans in careers in franchising.

2012 Digital PR Awards: Employee Communications Online

October 1st, 2012 by

Through the effective use of Facebook, employees that had felt dissatisfied with prior company communications efforts, were now informed and engaged.

2012 Digital PR Awards: Digital Marketing Campaign – $200K – $500K

October 1st, 2012 by

An elite team of celebrity and competitive athletes were tapped to create Team Refuel and created exclusive Webisodes to drive home the "got chocolate milk?" campaign.

2012 Digital PR Awards: Cause Marketing/CSR

October 1st, 2012 by

A Pinterest presence and a special live event promoting in-home sustainability drove awareness around the Kleenex Cottonelle toilet paper brand.

2012 Digital PR Awards: $100K – $200K

October 1st, 2012 by

The History Channel used all of the tools in the PR toolbox to promote the miniseries Hatfields & McCoys.

2012 Digital PR Awards: WOW! Campaign

October 1st, 2012 by

BWK and Linhart Public Relations made consumers say "wow" with two unique campaigns. One involving shaving and the other doodling.