A big challenge to handling media relations around a lawsuit is understanding the rise and fall of media interest as the litigation drags on. Our contributors tell us how.
Topics
Why Empathy is a PR Pro’s Most Powerful Asset and Overlooked Liability
May 23rd, 2023 by Jacob StreiterOur contributor argues that the most powerful and profound asset any PR professional can have is a strong, adept sense of empathy.
Are Developments in Executive Communications Passing You and Your Leader By?
May 23rd, 2023 by David MurrayIf you wonder whether you’re quite up to speed on modern exec comms, there’s a good reason—and a few clear steps to take.
It Takes a Village: Embracing DEI as a Company Community
May 22nd, 2023 by Nicole SchumanWhile some employees may bristle at formal DEI training and evaluations, it’s important to keep a sense of community in mind.
Redefining AAPI Identity in the News Landscape through Representation in PR
May 22nd, 2023 by Liang ZhaoIn today’s media-dominated world, representation plays a crucial role in shaping public perceptions and fostering social understanding. A significant shift is taking place as the AAPI community and its allies strive to challenge these stereotypes and redefine the community.
PR Roundup: State of PR, Wienermobile Revamp, TikTok Ban
May 18th, 2023 by Nicole SchumanThis week’s PR Roundup looks at a report from Muck Rack that includes new PR data, a glow up for the Wienermobile and the impact of Montana’s TikTok ban.
[VIDEO] PRNEWS Live Discusses AAPI and Multicultural PR Campaign Innovations
May 18th, 2023 by Nicole SchumanPRNEWS Live welcomed Telly Wong, Chief Content Officer and SVP at IW Group to discuss innovative approaches to multicultural PR and celebrate AAPI Heritage Month.
Tips for Your First Year in Consulting
May 17th, 2023 by Brandon LeeOur contributor shares his tips for launching and running a communications and PR consultancy.
Spring Clean Your Earned Media Mindset
May 17th, 2023 by Diana BarduskNow that spring has sprung, many brands and communicators are knee-deep in 2024 planning. As you’re tackling your spring cleaning, take this time to refresh your media mindset with these five earned media trends.
Poll: Do PR Employees Feel Comfortable Discussing Mental Health Struggles?
May 16th, 2023 by Nicole SchumanWe reflected on Mental Health Awareness Month by asking our audience if they truly feel comfortable going to a superior about their personal struggles.