Winner: Cooney/Waters Group Inc. – Parkinson’s More than Motion You probably already know Parkinson’s most recognizable symptoms: tremors, stiffness, or slowness which can affect movement. What you may not realize is that Parkinson’s disease affects… Continued
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Bruce Kasanoff’s 3 Words That Will Transform Your PR Career
October 15th, 2013 by Caysey WeltonOn Tuesday October 15, Bruce Kasanoff, managing director at Now Possible, took the stage at the 2013 PR News’ Platinum PR Awards. In his keynote, Kasanoff enlightened a packed room full of PR pros what three words can transform their careers.
10 Stellar SEO Tips for Onsite and Offsite Ranking
October 15th, 2013 by Lucia DavisAt the first session of PR News’ SEO Workshop this morning, Jake Finkelstein, founder and CEO of Method Savvy, and Michael J. Lamp, senior social and digital media strategist at Hunter Public Relations, taught attendees how to improve search rankings and reviewed the founding principles to great SEO placement.
PR Insider: Be A Change Agent, Not Just a PR Agent
October 15th, 2013 by Douglas K. SpongHere are two examples of how I leveraged my skills and experiences as a public relations professional to successfully influence public policy—all without getting paid a dime for my time or worrying about which clients may be offended by my stand.
Social Media is Transforming into a Social Marketplace (Infographic)
October 14th, 2013 by Caysey WeltonMore than three-quarters (81%) of online shoppers make purchasing decisions based on Facebook and Twitter friend recommendations. And according to a MarketMeSuite study, nearly 40 million teenagers (13-18) admitted that social media sways purchasing decisions.
Communications Pros Take Note: Internet Trolls Don’t Like Their Friends to Know That They’re Trolls
October 14th, 2013 by tsilber@accessintel.comA new piece of research confirms a pattern that we always suspected was the case, based on anecdotal experience (and maybe our own behavior). That is that Facebook users (and by extension, all those who… Continued
What I Learned at Comic Con
October 14th, 2013 by Diane SchwartzFor reasons that escape me now, I said yes to my son Max when he asked if we could go to Comic Con together this past weekend. Sounded like a fun day out in New York City: hanging with 125,000 pop culture fans at the Javits Center, more than half of whom came dressed as […]
Facing Unforeseen Obstacles, PR Needs To Focus on ‘Core Mission’
October 14th, 2013 by PRNEWSAs the partial government shutdown drags on Democrats and Republicans are waging a fierce communications battle—with all the free publicity that politicians can muster—regarding which party is responsible for the stalemate. But for the majority of PR pros who for the federal government, communication is pretty much off limits.
Create Effective Strategies For Competitor-Focused Analysis
October 14th, 2013 by Clinton RileyMore and more business leaders are coming to terms with the fact that—in the age of multi-channel, social communication—they require public relations professionals to help them better understand important information and trends created by open digital conversation.
Add Fuel To Your Mobile PR Strategy
October 14th, 2013 by Josef KomendaA May 2013 study by Pew Internet shows that 55% of cell phone owners use the Internet on their phones, and 17% percent are using a phone for most of their Web browsing. The spike in mobile traffic has been