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For most organizations, social media efforts are handled by three or less people.

For most organizations, social media efforts are handled by three or less people.

Highlander Consulting’s Gordon G. Andrew provides seven tactics to build internal support for PR’s value within your organization.

Highlander Consulting’s Gordon G. Andrew provides seven tactics to build internal support for PR’s value within your organization.

The 60 new apps released alongside Facebook’s Open Graph show that the social network is no longer about just "liking" something.

Food Network star and cookbook author Paula Deen chose to keep her diagnosis of Type 2 diabetes a secret for three years, while she continued to promote recipes heavy in fat, sugar and salt—recipes that if followed faithfully and frequently can contr…

In advance of PR News’ Feb. 16 Digital PR Summit in San Francisco, GolinHarris’ Clinton Schaff gives a preview of key social media metrics that resonate with the C-suite.

In advance of PR News’ Feb. 16 Digital PR Summit in San Francisco, GolinHarris’ Clinton Schaff gives a preview of key social media metrics that resonate with the C-suite.

Clearly understood guidelines, training and monitoring are essential when it comes to employee engagement on social networks—but so is freedom to express one’s personality.

Access Communications’ Brian Regan provides four tips for conducting global media outreach.