Intel’s Advisor program puts key audience influencers at the forefront—helping Intel business units shape products and PR and marketing devise the right communications strategies.
Digital & Technology
Tip Sheet: Content Fusion Keeps News Releases Alive
November 14th, 2011 by David KrejciA bevy of digital platforms now enables you to tell your organization’s stories through the creation of a "storytelling ecosystem."
Ashton Kutcher Opts for Lip-Synching Twitter Strategy
November 11th, 2011 by PRNEWSAfter popping off on Twitter about the firing of Joe Paterno, Twitter king Kutcher hands the controls to his Katalyst team, throwing into question the authenticity of any of his tweets.
Opportunities in Media, Customer Relations Shared at Twitter Conference
November 11th, 2011 by PRNEWSSocial media and public relations experts offered practical lessons in how to build an engaged community of followers and advocates at PR News’ Nov. 10 Twitter Conference in Las Vegas.
Twitter Tops Facebook in Press Release Views
November 9th, 2011 by PRNEWSWhile Facebook still drives most of the sharing of press releases, new data has shown that Twitter is responsible for driving more views.
Blocking Employee Use of Social Media? It’s Time to Rethink Why
November 9th, 2011 by Matthew DeffebachMatthew Deffebach of Haynes and Boone puts employers’ fear of social media under the microscope.
Blocking Employee Use of Social Media? It’s Time to Rethink Why
November 9th, 2011 by Matthew DeffebachMatthew Deffebach of Haynes and Boone puts employers’ fear of social media under the microscope.
Charting the Industry: The ‘Highs’ and ‘Lows’ of Social ROI
November 7th, 2011 by PRNEWSA study strives to get close to answering questions about how social media followers impact a brand’s bottom line.
Case Study: A Needle in a Haystack: PR Outreach Drives Global Search for Progeria Sufferers in Race for a Cure
November 7th, 2011 by PRNEWSComprehensive local media outreach in 10 different countries helped find 24 undiagnosed sufferers of the devastating premature aging disease.
7 Tips to Consider for Your New Google+ Brand Page
November 7th, 2011 by PRNEWSGoogle has finally launched its much-awaited brand pages for Google+. Euro RSCG Worldwide’s Romey Louangvilay gives you the inside scoop on how to maximize the potential of this powerful new point of connection between your brand and your audiences.