It’s every company’s worst nightmare: Your business is in the news, and not for something good.
Crisis Management
3 Foolproof Steps to Manage Any Social Media Crisis
February 16th, 2016 by Jamie Izaks, All Points Public Relations70% of Electorate Says Incivility in Messaging Has Risen to Crisis Levels
February 15th, 2016 by PRNEWSNearly all of the American electorate (93%) said a candidate’s tone or level of civility will be an important factor in how they cast their votes in 2016.
3 Takeaways From Facebook’s ‘Colonialism’ Flap
February 11th, 2016 by Ian James WrightOne rash tweet could get you into big trouble if you don’t carefully examine your own words.
Who Gets Your Vote for 2016’s Spokesperson of the Year?
February 9th, 2016 by Steve GoldsteinWell, it’s almost a wrap on 2016, and what a year it’s been. I’ll bet you thought those presidential primaries would never end. Perhaps that’s an exaggeration. It only feels like the last five weeks… Continued
What the Meat Debate Can Teach You About Your Messaging Strategy
February 8th, 2016 by Aaron BlankIt’s a lot cheaper to prepare than it is to react. Smart companies should be setting up political war rooms around potentially controversial issues.
6 Steps to Help Coordinate a Crisis Response in a Large Corporation
February 8th, 2016 by Nick Ludlum, SVP, Corporate & Public Affairs, Insight & Strategy, Ogilvy Public RelationsThe most successful crisis response plans deliver all the best attributes of an involuntary reflex.
7 PR Lessons From the Largest Healthcare Data Breach in History
February 1st, 2016 by Anna Keeve, Senior PR Specialist, ESET North AmericaWith so many patient records compromised, the hack remains the largest healthcare data breach to date. Unfortunately, more mayhem aimed at healthcare data seems likely.
How Personal Stories Can Be Used to Fight Public Apathy on Volkswagen
February 1st, 2016 by John Sisson, President, Wilde AgencyAs communications pros we know that storytelling can be a powerful tool.
Wounded Warriors Project in Crisis After Claims of Improper Spending
January 28th, 2016 by Mark RenfreeThe Wounded Warrior Project hasn’t been slow in addressing the allegations against them. But they’re not out of the woods yet.
How to Forge Stronger Connections and Still Have Time for a Bath
January 28th, 2016 by Diane Schwartz“Don’t talk to strangers!” That was the advice many of us received as children. No one told us when to start talking to strangers again (at 19? 22? 43?) We had to figure that one… Continued