Crisis Management


What Communicators Can Learn from Amazon’s NY Woes

February 15th, 2019 by

We’re living in an unusual time when a company the world’s richest man owns scraps plans to build a second headquarters in NY and it isn’t the lead news story. Yet there are myriad communications questions surrounding Amazon’s departure from NY, which had become largely a war of communications. Here are a few takeaways.

How to Inoculate Yourself From Crisis on Social

February 15th, 2019 by

One professional well versed on the topic is Andrew Sherry, vice president of communications for the Miami-based Knight Foundation, a nonprofit that funds journalism, community engagement and the arts, with a special focus on 26 cities where John S. and James L. Knight once published newspapers. Sherry will share his insights on a panel at the upcoming Crisis Management Summit on Feb. 27-28 in Miami Beach, hosted by PR News. In a recent Q&A, Sherry gave a preview of his session, “How to Respond to Attacks to Your Brand on Social Media…..And How To Measure Outcomes.”

Wishing for a Valentine’s Day Gift for PR

February 14th, 2019 by

Since it’s Valentine’s Day, our blogger looks for things to love about PR and marketing. Certainly PR pros like their jobs (we’re unsure if they love them). And the profession can do more better and quicker than ever. Unfortunately, the public sometimes has a tarnished view of PR. It’s time for this to change.

A Novel Approach to Crisis Management: Focus on Internal and External Factors

February 1st, 2019 by

The maxim for writers is “write what you know.” Jim Lindheim followed that advice. The former Burson-Marsteller chairman has just written “Spin,” a novel with a PR crisis at its center. In this hybrid column, Lindheim offers a glimpse of the novel and provides best practices from years in the crisis-management trenches.

Takeaways from PRN-Meltwater Survey, Crisis Tips and New to the Resource Center

February 1st, 2019 by

In each edition of PR News we highlight takeaways from select articles as well as important additions to the PR News Subscriber Resources Center, which is available to paid subscribers.

Making It Work: When Reporting to Legal Becomes an Advantage for PR Professionals

February 1st, 2019 by

The enmity between legal and PR is supposed to be a given, particularly during PR crises. In the first of a series about organization, we find that the digital era has made it important for communicators and lawyers to work in concert.

Planning, Practice and Listening Software Top Communicators’ Priorities for Managing Crises

February 1st, 2019 by

There are few topics in PR and communications that are discussed more than crisis management. To get you ready for the PR News Crisis Summit in Miami Beach later this month, we asked speakers from that event to respond to our roundtable question: What two areas should communicators invest in so they can manage future PR crises?

Lessons from Apple’s Reaction to the FaceTime Bug

January 29th, 2019 by

It’s a constant question facing communicators and the brands and organizations that employ them: When do you react to a situation and when is it best to say nothing or almost nothing? Apple is remaining relatively silent about its FaceTime bug, though it quickly acknowledged the situation and disabled Group FaceTime. Was this the right way to go?

Here’s How KFC Prepares for a Crisis

January 28th, 2019 by

Could you ever imagine likening a cross-department crisis management unit to a basketball team? Here’s how KFC’s Tori Carter sees it: a coach at the top, to draft players and call the shots; everyone on the bench ready to go in; and the players on the court, determined by their specialty and the game situation.

Can Google’s Open Culture Deal with its Secretive Side?

January 25th, 2019 by

The bar is raised when a company prides itself on its open culture and encourages employee feedback. Google is discovering that corporate culture is a living creature that needs care and feeding. Some of the activities the company is alleged to have done seem to run counter to the image Google seeks to create.