Crisis Management

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Grading Memphis PD’s Communication: Better Than Some, But Not Perfect

February 2nd, 2023 by

The beating death of Tyre Nichols exposes many things, including the Memphis Police’s PR work, especially its press release and police report. PR pro John Guilfoil, who works with police departments, grades the Memphis PD’s communication so far.

Crisis Averted: Adani, Hindenburg and PagerDuty Prove Communication Matters

February 1st, 2023 by

We thought Adani might have averted a bad situation since its FPO was successful. That changed quickly. PagerDuty’s issue is more predictable. Its CEO needs a communication function or a more competent one.

NFL football

Preparing for Possible Negative Super Bowl & Olympics Media Coverage is PR’s Job

January 31st, 2023 by

Preparation for negative media coverage always is important. For tentpole events like the Super Bowl and the Olympics, it’s table stakes. Here are tips for preparing companies.

First Steps During a Crisis: Gauge the Intensity and Show Vulnerable Side

January 30th, 2023 by

In part II of our interview with PR crisis pro Bridget Paverd, we focus on a human dimension of crisis, apologizing with humility.

Defending Southwest’s Response: Strategic PR is What You Do, Not What You Say

January 27th, 2023 by

Professor Anthony D’Angelo responds to a PRNEWS article and defends how Southwest Airlines handled its winter debacle. He argues strategic PR is about what you do, not what you say. As such, PR should lead Southwest’s recovery.

Roundup: Hindenburg’s Important Facts, M&M’s Sticky Mess and Raising ChatGPT’s Allowance

January 26th, 2023 by

In this edition of Week in Review, the Hindenburg-Adani case shows an activist investors’ allegations demand factual responses.

PR Alone Won’t Help Southwest, It Needs a Strategic Rebrand

January 23rd, 2023 by

Usually an excellent communicator, Southwest Airlines must repair its reputation now. PR and apologies are important, but won’t be enough. Instead, it also needs a strategic rebrand.

a weekly roundup of news and PR lessons to learn from it

PR Roundup: Online Banking Woes, TikTok Shutdowns, Amazon Frowns on ‘Smile’

January 19th, 2023 by

This week’s notable PR items showcase the consequences and impact of crisis at Zelle and TikTok as well as a change at Amazon.

In a PR Crisis, Admit the Truth Now or Pay The Price Later

January 17th, 2023 by

Admitting mistakes promptly is difficult. Yet the history of PR crisis shows it’s the best route for avoiding drip-by-drip negative media. The White House is learning this lesson the hard way.

PR Roundup: Hamlin Well, Royal Book Leaks, No Happy Meal for McDonald’s

January 12th, 2023 by

The media and book lovers were wild about Harry this week, but his family stayed mum. Meanwhile, McDonald’s took a hit for an old PR crisis.